#7B288A#7B288A

#7B288A is a dark, vivid purple. Relative luminance 0.076; OKLCH L 44.4% C 0.167 H 321.1°. Best body text is #FFFFFF at 8.36:1 contrast (WCAG AA passes).

Color values

HEX	#7B288A
RGB	rgb(123, 40, 138)
HSL	hsl(291, 55%, 35%)
HSV	hsv(291, 71%, 54%)
CMYK	cmyk(10.9%, 71%, 0%, 45.9%)
CIE-LAB	lab(33.06, 49.51, -37.54)
CIE-LCH	lch(33.06, 62.13, 322.83°)
OKLab	oklab(44.45% 0.1301 -0.1049)
OKLCH	oklch(44.45% 0.167 321.1)
XYZ	xyz(13.5141, 7.5642, 24.7880)
Luminance	0.0756 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B288A #378A28

analogous

#4A288A #7B288A #8A2868

triadic

#7B288A #8A7B28 #288A7B

tetradic

#7B288A #8A4A28 #378A28 #28688A

square

#7B288A #8A4A28 #378A28 #28688A

split-complementary

#7B288A #688A28 #288A4A

monochromatic

#260C2B #511A5B #7B288A #A536B9 #BE5DD0

Accessibility & contrast

On white

8.36

#7B288A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.51

#7B288A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B288A

8.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B288A	#FFFFFF	#000000	##FFFFFF
##7B288A	1.00	8.36	2.51	8.36
#FFFFFF	8.36	1.00	21.00	1.00
#000000	2.51	21.00	1.00	21.00
##FFFFFF	8.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#01488D

Deuteranopia (green-blind)

#335188

Tritanopia (blue-blind)

#7C3A56

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #7b288a;
/* rgb */ color: rgb(123, 40, 138);
/* oklch */ color: oklch(44.4% 0.167 321.1);

Tailwind

colors: {
  custom: {
    50: '#a46aad',
    500: '#7b288a',
    950: '#000000',
  },
}

SCSS

$custom: #7b288a;
$custom-light: #a46aad;
$custom-dark: #000000;

JSON

{
  "hex": "#7b288a",
  "rgb": {
    "r": 123,
    "g": 40,
    "b": 138
  },
  "hsl": {
    "h": 290.816,
    "s": 55.056,
    "l": 34.902
  },
  "oklch": {
    "l": 0.44449,
    "c": 0.16715,
    "h": 321.1
  },
  "luminance": 0.07564
}

Semantic roles & 50–950 ramp

primary

#7B288A

secondary

#67B559

accent

#DE4960

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#100710

muted

#7F7A7F

Preview Lab

Preview with #7B288A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →