#7B281D#7B281D
#7B281D is a dark, moderate red. Relative luminance 0.058; OKLCH L 40.1% C 0.118 H 30.5°. Best body text is #FFFFFF at 9.71:1 contrast (WCAG AA passes).
Color values
| HEX | #7B281D |
|---|---|
| RGB | rgb(123, 40, 29) |
| HSL | hsl(7, 62%, 30%) |
| HSV | hsv(7, 76%, 48%) |
| CMYK | cmyk(0%, 67.5%, 76.4%, 51.8%) |
| CIE-LAB | lab(28.95, 35.40, 26.52) |
| CIE-LCH | lch(28.95, 44.24, 36.83°) |
| OKLab | oklab(40.1% 0.1015 0.0597) |
| OKLCH | oklch(40.1% 0.118 30.5) |
| XYZ | xyz(9.1499, 5.8186, 1.8034) |
| Luminance | 0.0582 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Red Brown
#8B2E16
ΔE00 5.19
Reddy Brown
#6E1005
ΔE00 5.20
Indian Red
#850E04
ΔE00 5.27
Crimson (survey)
#8C000F
ΔE00 5.55
Maroon
#800000
ΔE00 5.74
Blood
#770001
ΔE00 5.74
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B281D #1D707B
analogous
#7B1D41 #7B281D #7B571D
triadic
#7B281D #1D7B28 #281D7B
tetradic
#7B281D #417B1D #1D707B #571D7B
square
#7B281D #417B1D #1D707B #571D7B
split-complementary
#7B281D #1D7B57 #1D417B
monochromatic
#190806 #491811 #7B281D #AD3829 #D25140
Accessibility & contrast
On white
9.71
#7B281D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.16
#7B281D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B281D
9.71:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B281D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B281D | 1.00 | 9.71 | 2.16 | 9.71 |
| #FFFFFF | 9.71 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.16 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.71 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3F391B
Deuteranopia (green-blind)
#544B1A
Tritanopia (blue-blind)
#881226
Achromatopsia (no color)
#444444
Design tokens & code
CSS
--color: #7b281d; /* rgb */ color: rgb(123, 40, 29); /* oklch */ color: oklch(40.1% 0.118 30.5);
Tailwind
colors: {
custom: {
50: '#a86659',
500: '#7b281d',
950: '#000000',
},
}SCSS
$custom: #7b281d; $custom-light: #a86659; $custom-dark: #000000;
JSON
{
"hex": "#7b281d",
"rgb": {
"r": 123,
"g": 40,
"b": 29
},
"hsl": {
"h": 7.021,
"s": 61.842,
"l": 29.804
},
"oklch": {
"l": 0.40102,
"c": 0.11776,
"h": 30.5
},
"luminance": 0.05817
}Semantic roles & 50–950 ramp
primary
#7B281D
secondary
#45A2AF
accent
#D2E543
background
#FBF6F5
surface
#F6EBE9
border
#D0C6C5
text
#110603
muted
#807A78