#7B277D#7B277D
#7B277D is a dark, vivid purple. Relative luminance 0.071; OKLCH L 43.5% C 0.157 H 326.9°. Best body text is #FFFFFF at 8.65:1 contrast (WCAG AA passes).
Color values
| HEX | #7B277D |
|---|---|
| RGB | rgb(123, 39, 125) |
| HSL | hsl(299, 52%, 32%) |
| HSV | hsv(299, 69%, 49%) |
| CMYK | cmyk(1.6%, 68.8%, 0%, 51%) |
| CIE-LAB | lab(32.13, 47.45, -30.92) |
| CIE-LCH | lch(32.13, 56.64, 326.91°) |
| OKLab | oklab(43.53% 0.1313 -0.0856) |
| OKLCH | oklch(43.53% 0.157 326.9) |
| XYZ | xyz(12.5954, 7.1435, 20.1135) |
| Luminance | 0.0714 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Darkish Purple
#751973
ΔE00 2.83
Purple
#800080
ΔE00 3.83
Darkmagenta
#8B008B
ΔE00 4.37
Warm Purple
#952E8F
ΔE00 5.63
Purple (survey)
#7E1E9C
ΔE00 6.03
Barney Purple
#A00498
ΔE00 7.10
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B277D #297D27
analogous
#50277D #7B277D #7D2754
triadic
#7B277D #7D7B27 #277D7B
tetradic
#7B277D #7D5027 #297D27 #27547D
square
#7B277D #7D5027 #297D27 #27547D
split-complementary
#7B277D #547D27 #277D50
monochromatic
#1F0A20 #4D184E #7B277D #A936AC #C755CA
Accessibility & contrast
On white
8.65
#7B277D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.43
#7B277D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B277D
8.65:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B277D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B277D | 1.00 | 8.65 | 2.43 | 8.65 |
| #FFFFFF | 8.65 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.43 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.65 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#19457F
Deuteranopia (green-blind)
#3B4F7B
Tritanopia (blue-blind)
#7F334F
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #7b277d; /* rgb */ color: rgb(123, 39, 125); /* oklch */ color: oklch(43.5% 0.157 326.9);
Tailwind
colors: {
custom: {
50: '#a469a3',
500: '#7b277d',
950: '#000000',
},
}SCSS
$custom: #7b277d; $custom-light: #a469a3; $custom-dark: #000000;
JSON
{
"hex": "#7b277d",
"rgb": {
"r": 123,
"g": 39,
"b": 125
},
"hsl": {
"h": 298.605,
"s": 52.439,
"l": 32.157
},
"oklch": {
"l": 0.43531,
"c": 0.15677,
"h": 326.9
},
"luminance": 0.07143
}Semantic roles & 50–950 ramp
primary
#7B277D
secondary
#53AF51
accent
#DC4C4F
background
#FAF6FA
surface
#F4EBF4
border
#CEC6CE
text
#10070F
muted
#7F7A7F