#7B277A#7B277A

#7B277A is a dark, vivid purple. Relative luminance 0.071; OKLCH L 43.4% C 0.154 H 328.3°. Best body text is #FFFFFF at 8.70:1 contrast (WCAG AA passes).

Color values

HEX	#7B277A
RGB	rgb(123, 39, 122)
HSL	hsl(301, 52%, 32%)
HSV	hsv(301, 68%, 48%)
CMYK	cmyk(0%, 68.3%, 0.8%, 51.8%)
CIE-LAB	lab(31.96, 46.91, -29.30)
CIE-LCH	lch(31.96, 55.31, 328.00°)
OKLab	oklab(43.35% 0.1312 -0.0809)
OKLCH	oklch(43.35% 0.154 328.3)
XYZ	xyz(12.4066, 7.0680, 19.1194)
Luminance	0.0707 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B277A #277B28

analogous

#52277B #7B277A #7B2750

triadic

#7B277A #7A7B27 #277A7B

tetradic

#7B277A #7B5227 #277B28 #27507B

square

#7B277A #7B5227 #277B28 #27507B

split-complementary

#7B277A #507B27 #277B52

monochromatic

#1E0A1E #4D184C #7B277A #A936A8 #C954C7

Accessibility & contrast

On white

8.70

#7B277A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.41

#7B277A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B277A

8.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B277A	#FFFFFF	#000000	##FFFFFF
##7B277A	1.00	8.70	2.41	8.70
#FFFFFF	8.70	1.00	21.00	1.00
#000000	2.41	21.00	1.00	21.00
##FFFFFF	8.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1C447C

Deuteranopia (green-blind)

#3C4F78

Tritanopia (blue-blind)

#7F324D

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #7b277a;
/* rgb */ color: rgb(123, 39, 122);
/* oklch */ color: oklch(43.4% 0.154 328.3);

Tailwind

colors: {
  custom: {
    50: '#a469a1',
    500: '#7b277a',
    950: '#000000',
  },
}

SCSS

$custom: #7b277a;
$custom-light: #a469a1;
$custom-dark: #000000;

JSON

{
  "hex": "#7b277a",
  "rgb": {
    "r": 123,
    "g": 39,
    "b": 122
  },
  "hsl": {
    "h": 300.714,
    "s": 51.852,
    "l": 31.765
  },
  "oklch": {
    "l": 0.43353,
    "c": 0.15416,
    "h": 328.3
  },
  "luminance": 0.07067
}

Semantic roles & 50–950 ramp

primary

#7B277A

secondary

#51AD52

accent

#DB4E4C

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#10070F

muted

#7F7A7E

Preview Lab

Preview with #7B277A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →