#7B2736#7B2736
#7B2736 is a dark, moderate red. Relative luminance 0.059; OKLCH L 40.5% C 0.116 H 13.5°. Best body text is #FFFFFF at 9.61:1 contrast (WCAG AA passes).
Color values
| HEX | #7B2736 |
|---|---|
| RGB | rgb(123, 39, 54) |
| HSL | hsl(349, 52%, 32%) |
| HSV | hsv(349, 68%, 48%) |
| CMYK | cmyk(0%, 68.3%, 56.1%, 51.8%) |
| CIE-LAB | lab(29.23, 37.56, 10.79) |
| CIE-LCH | lch(29.23, 39.08, 16.03°) |
| OKLab | oklab(40.46% 0.1133 0.0271) |
| OKLCH | oklch(40.46% 0.116 13.5) |
| XYZ | xyz(9.5606, 5.9296, 4.1304) |
| Luminance | 0.0593 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 2.88
Bordeaux
#7B002C
ΔE00 4.90
Red Wine
#8C0034
ΔE00 5.14
Wine Red
#7B0323
ΔE00 5.42
Burgundy
#800020
ΔE00 6.39
Cranberry
#9E003A
ΔE00 7.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B2736 #277B6C
analogous
#7B2760 #7B2736 #7B4227
triadic
#7B2736 #367B27 #27367B
tetradic
#7B2736 #607B27 #277B6C #42277B
square
#7B2736 #607B27 #277B6C #42277B
split-complementary
#7B2736 #277B42 #27607B
monochromatic
#1E0A0D #4D1822 #7B2736 #A9364A #C95469
Accessibility & contrast
On white
9.61
#7B2736 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.19
#7B2736 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B2736
9.61:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B2736 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B2736 | 1.00 | 9.61 | 2.19 | 9.61 |
| #FFFFFF | 9.61 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.19 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.61 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3B3A36
Deuteranopia (green-blind)
#514B34
Tritanopia (blue-blind)
#87172D
Achromatopsia (no color)
#454545
Design tokens & code
CSS
--color: #7b2736; /* rgb */ color: rgb(123, 39, 54); /* oklch */ color: oklch(40.5% 0.116 13.5);
Tailwind
colors: {
custom: {
50: '#a6676c',
500: '#7b2736',
950: '#000000',
},
}SCSS
$custom: #7b2736; $custom-light: #a6676c; $custom-dark: #000000;
JSON
{
"hex": "#7b2736",
"rgb": {
"r": 123,
"g": 39,
"b": 54
},
"hsl": {
"h": 349.286,
"s": 51.852,
"l": 31.765
},
"oklch": {
"l": 0.40462,
"c": 0.11649,
"h": 13.5
},
"luminance": 0.05928
}Semantic roles & 50–950 ramp
primary
#7B2736
secondary
#51AD9D
accent
#DBC24C
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100607
muted
#7F7A7A