#7B271D#7B271D

#7B271D is a dark, moderate red. Relative luminance 0.058; OKLCH L 40.0% C 0.119 H 29.9°. Best body text is #FFFFFF at 9.77:1 contrast (WCAG AA passes).

Color values

HEX	#7B271D
RGB	rgb(123, 39, 29)
HSL	hsl(6, 62%, 30%)
HSV	hsv(6, 76%, 48%)
CMYK	cmyk(0%, 68.3%, 76.4%, 51.8%)
CIE-LAB	lab(28.78, 35.87, 26.33)
CIE-LCH	lch(28.78, 44.49, 36.28°)
OKLab	oklab(39.97% 0.103 0.0593)
OKLCH	oklch(39.97% 0.119 29.9)
XYZ	xyz(9.1167, 5.7520, 1.7924)
Luminance	0.0575 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B271D #1D717B

analogous

#7B1D42 #7B271D #7B561D

triadic

#7B271D #1D7B27 #271D7B

tetradic

#7B271D #427B1D #1D717B #561D7B

square

#7B271D #427B1D #1D717B #561D7B

split-complementary

#7B271D #1D7B56 #1D427B

monochromatic

#190806 #491711 #7B271D #AD3729 #D25040

Accessibility & contrast

On white

9.77

#7B271D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.15

#7B271D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B271D

9.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B271D	#FFFFFF	#000000	##FFFFFF
##7B271D	1.00	9.77	2.15	9.77
#FFFFFF	9.77	1.00	21.00	1.00
#000000	2.15	21.00	1.00	21.00
##FFFFFF	9.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F381B

Deuteranopia (green-blind)

#534B1A

Tritanopia (blue-blind)

#881025

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #7b271d;
/* rgb */ color: rgb(123, 39, 29);
/* oklch */ color: oklch(40.0% 0.119 29.9);

Tailwind

colors: {
  custom: {
    50: '#a86659',
    500: '#7b271d',
    950: '#000000',
  },
}

SCSS

$custom: #7b271d;
$custom-light: #a86659;
$custom-dark: #000000;

JSON

{
  "hex": "#7b271d",
  "rgb": {
    "r": 123,
    "g": 39,
    "b": 29
  },
  "hsl": {
    "h": 6.383,
    "s": 61.842,
    "l": 29.804
  },
  "oklch": {
    "l": 0.39973,
    "c": 0.1188,
    "h": 29.9
  },
  "luminance": 0.05751
}

Semantic roles & 50–950 ramp

primary

#7B271D

secondary

#45A3AF

accent

#D4E543

background

#FBF6F5

surface

#F6EBE9

border

#D0C6C5

text

#110603

muted

#807A78

Preview Lab

Preview with #7B271D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →