#7B271C#7B271C

#7B271C is a dark, moderate red. Relative luminance 0.057; OKLCH L 40.0% C 0.119 H 30.5°. Best body text is #FFFFFF at 9.77:1 contrast (WCAG AA passes).

Color values

HEX	#7B271C
RGB	rgb(123, 39, 28)
HSL	hsl(7, 63%, 30%)
HSV	hsv(7, 77%, 48%)
CMYK	cmyk(0%, 68.3%, 77.2%, 51.8%)
CIE-LAB	lab(28.77, 35.82, 26.92)
CIE-LCH	lch(28.77, 44.81, 36.92°)
OKLab	oklab(39.96% 0.1026 0.0603)
OKLCH	oklch(39.96% 0.119 30.5)
XYZ	xyz(9.1045, 5.7472, 1.7283)
Luminance	0.0575 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B271C #1C707B

analogous

#7B1C41 #7B271C #7B561C

triadic

#7B271C #1C7B27 #271C7B

tetradic

#7B271C #417B1C #1C707B #561C7B

square

#7B271C #417B1C #1C707B #561C7B

split-complementary

#7B271C #1C7B56 #1C417B

monochromatic

#190806 #491711 #7B271C #AD3727 #D3503E

Accessibility & contrast

On white

9.77

#7B271C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.15

#7B271C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B271C

9.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B271C	#FFFFFF	#000000	##FFFFFF
##7B271C	1.00	9.77	2.15	9.77
#FFFFFF	9.77	1.00	21.00	1.00
#000000	2.15	21.00	1.00	21.00
##FFFFFF	9.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F381A

Deuteranopia (green-blind)

#534B19

Tritanopia (blue-blind)

#881025

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #7b271c;
/* rgb */ color: rgb(123, 39, 28);
/* oklch */ color: oklch(40.0% 0.119 30.5);

Tailwind

colors: {
  custom: {
    50: '#a86659',
    500: '#7b271c',
    950: '#000000',
  },
}

SCSS

$custom: #7b271c;
$custom-light: #a86659;
$custom-dark: #000000;

JSON

{
  "hex": "#7b271c",
  "rgb": {
    "r": 123,
    "g": 39,
    "b": 28
  },
  "hsl": {
    "h": 6.947,
    "s": 62.914,
    "l": 29.608
  },
  "oklch": {
    "l": 0.3996,
    "c": 0.119,
    "h": 30.5
  },
  "luminance": 0.05746
}

Semantic roles & 50–950 ramp

primary

#7B271C

secondary

#44A2AF

accent

#D3E642

background

#FBF6F5

surface

#F6EBE9

border

#D0C6C5

text

#110603

muted

#807A78

Preview Lab

Preview with #7B271C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →