#7B261D#7B261D
#7B261D is a dark, moderate red. Relative luminance 0.057; OKLCH L 39.8% C 0.120 H 29.4°. Best body text is #FFFFFF at 9.83:1 contrast (WCAG AA passes).
Color values
| HEX | #7B261D |
|---|---|
| RGB | rgb(123, 38, 29) |
| HSL | hsl(6, 62%, 30%) |
| HSV | hsv(6, 76%, 48%) |
| CMYK | cmyk(0%, 69.1%, 76.4%, 51.8%) |
| CIE-LAB | lab(28.61, 36.33, 26.14) |
| CIE-LCH | lch(28.61, 44.75, 35.74°) |
| OKLab | oklab(39.85% 0.1044 0.0589) |
| OKLCH | oklch(39.85% 0.12 29.4) |
| XYZ | xyz(9.0843, 5.6872, 1.7816) |
| Luminance | 0.0569 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 5.07
Crimson (survey)
#8C000F
ΔE00 5.24
Indian Red
#850E04
ΔE00 5.29
Blood
#770001
ΔE00 5.50
Maroon
#800000
ΔE00 5.61
Red Brown
#8B2E16
ΔE00 5.67
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B261D #1D727B
analogous
#7B1D43 #7B261D #7B551D
triadic
#7B261D #1D7B26 #261D7B
tetradic
#7B261D #437B1D #1D727B #551D7B
square
#7B261D #437B1D #1D727B #551D7B
split-complementary
#7B261D #1D7B55 #1D437B
monochromatic
#190806 #491711 #7B261D #AD3529 #D24E40
Accessibility & contrast
On white
9.83
#7B261D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.14
#7B261D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B261D
9.83:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B261D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B261D | 1.00 | 9.83 | 2.14 | 9.83 |
| #FFFFFF | 9.83 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.14 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.83 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E381B
Deuteranopia (green-blind)
#534A1A
Tritanopia (blue-blind)
#880E25
Achromatopsia (no color)
#434343
Design tokens & code
CSS
--color: #7b261d; /* rgb */ color: rgb(123, 38, 29); /* oklch */ color: oklch(39.8% 0.120 29.4);
Tailwind
colors: {
custom: {
50: '#a86559',
500: '#7b261d',
950: '#000000',
},
}SCSS
$custom: #7b261d; $custom-light: #a86559; $custom-dark: #000000;
JSON
{
"hex": "#7b261d",
"rgb": {
"r": 123,
"g": 38,
"b": 29
},
"hsl": {
"h": 5.745,
"s": 61.842,
"l": 29.804
},
"oklch": {
"l": 0.39846,
"c": 0.11984,
"h": 29.4
},
"luminance": 0.05686
}Semantic roles & 50–950 ramp
primary
#7B261D
secondary
#45A5AF
accent
#D5E543
background
#FBF6F5
surface
#F6EBE9
border
#D0C6C5
text
#110603
muted
#807A78