#7B261C#7B261C
#7B261C is a dark, vivid red. Relative luminance 0.057; OKLCH L 39.8% C 0.120 H 29.9°. Best body text is #FFFFFF at 9.83:1 contrast (WCAG AA passes).
Color values
| HEX | #7B261C |
|---|---|
| RGB | rgb(123, 38, 28) |
| HSL | hsl(6, 63%, 30%) |
| HSV | hsv(6, 77%, 48%) |
| CMYK | cmyk(0%, 69.1%, 77.2%, 51.8%) |
| CIE-LAB | lab(28.60, 36.28, 26.73) |
| CIE-LCH | lch(28.60, 45.06, 36.39°) |
| OKLab | oklab(39.83% 0.104 0.0599) |
| OKLCH | oklch(39.83% 0.12 29.9) |
| XYZ | xyz(9.0721, 5.6823, 1.7175) |
| Luminance | 0.0568 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.91
Indian Red
#850E04
ΔE00 5.06
Crimson (survey)
#8C000F
ΔE00 5.21
Blood
#770001
ΔE00 5.38
Red Brown
#8B2E16
ΔE00 5.40
Maroon
#800000
ΔE00 5.43
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B261C #1C717B
analogous
#7B1C41 #7B261C #7B561C
triadic
#7B261C #1C7B26 #261C7B
tetradic
#7B261C #417B1C #1C717B #561C7B
square
#7B261C #417B1C #1C717B #561C7B
split-complementary
#7B261C #1C7B56 #1C417B
monochromatic
#190806 #491711 #7B261C #AD3527 #D34E3E
Accessibility & contrast
On white
9.83
#7B261C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.14
#7B261C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B261C
9.83:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B261C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B261C | 1.00 | 9.83 | 2.14 | 9.83 |
| #FFFFFF | 9.83 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.14 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.83 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E381A
Deuteranopia (green-blind)
#534A19
Tritanopia (blue-blind)
#880E24
Achromatopsia (no color)
#434343
Design tokens & code
CSS
--color: #7b261c; /* rgb */ color: rgb(123, 38, 28); /* oklch */ color: oklch(39.8% 0.120 29.9);
Tailwind
colors: {
custom: {
50: '#a86559',
500: '#7b261c',
950: '#000000',
},
}SCSS
$custom: #7b261c; $custom-light: #a86559; $custom-dark: #000000;
JSON
{
"hex": "#7b261c",
"rgb": {
"r": 123,
"g": 38,
"b": 28
},
"hsl": {
"h": 6.316,
"s": 62.914,
"l": 29.608
},
"oklch": {
"l": 0.39833,
"c": 0.12004,
"h": 29.9
},
"luminance": 0.05681
}Semantic roles & 50–950 ramp
primary
#7B261C
secondary
#44A4AF
accent
#D5E642
background
#FBF6F5
surface
#F6EBE9
border
#D0C6C5
text
#110603
muted
#807A78