#7B244D#7B244D
#7B244D is a dark, vivid pink. Relative luminance 0.060; OKLCH L 40.8% C 0.127 H 355.3°. Best body text is #FFFFFF at 9.54:1 contrast (WCAG AA passes).
Color values
| HEX | #7B244D |
|---|---|
| RGB | rgb(123, 36, 77) |
| HSL | hsl(332, 55%, 31%) |
| HSV | hsv(332, 71%, 48%) |
| CMYK | cmyk(0%, 70.7%, 37.4%, 51.8%) |
| CIE-LAB | lab(29.44, 41.29, -4.17) |
| CIE-LCH | lch(29.44, 41.50, 354.23°) |
| OKLab | oklab(40.84% 0.1264 -0.0105) |
| OKLCH | oklch(40.84% 0.127 355.3) |
| XYZ | xyz(10.1394, 6.0097, 7.6458) |
| Luminance | 0.0601 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.53
Reddish Purple
#910951
ΔE00 4.67
Wine (survey)
#80013F
ΔE00 4.71
Mulberry
#920A4E
ΔE00 4.93
Merlot
#730039
ΔE00 5.44
Velvet
#750851
ΔE00 5.57
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B244D #247B52
analogous
#7B2478 #7B244D #7B2624
triadic
#7B244D #4D7B24 #244D7B
tetradic
#7B244D #787B24 #247B52 #26247B
square
#7B244D #787B24 #247B52 #26247B
split-complementary
#7B244D #247B26 #24787B
monochromatic
#1C0812 #4C162F #7B244D #AA326B #CB4E89
Accessibility & contrast
On white
9.54
#7B244D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.20
#7B244D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B244D
9.54:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B244D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B244D | 1.00 | 9.54 | 2.20 | 9.54 |
| #FFFFFF | 9.54 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.20 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.54 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#333B4E
Deuteranopia (green-blind)
#4B4B4B
Tritanopia (blue-blind)
#851C35
Achromatopsia (no color)
#454545
Design tokens & code
CSS
--color: #7b244d; /* rgb */ color: rgb(123, 36, 77); /* oklch */ color: oklch(40.8% 0.127 355.3);
Tailwind
colors: {
custom: {
50: '#a5667e',
500: '#7b244d',
950: '#000000',
},
}SCSS
$custom: #7b244d; $custom-light: #a5667e; $custom-dark: #000000;
JSON
{
"hex": "#7b244d",
"rgb": {
"r": 123,
"g": 36,
"b": 77
},
"hsl": {
"h": 331.724,
"s": 54.717,
"l": 31.176
},
"oklch": {
"l": 0.40835,
"c": 0.12679,
"h": 355.3
},
"luminance": 0.06009
}Semantic roles & 50–950 ramp
primary
#7B244D
secondary
#4DAD80
accent
#DE984A
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#10060A
muted
#7F7A7C