#7B243F#7B243F

#7B243F is a dark, vivid pink. Relative luminance 0.058; OKLCH L 40.4% C 0.122 H 5.6°. Best body text is #FFFFFF at 9.69:1 contrast (WCAG AA passes).

Color values

HEX	#7B243F
RGB	rgb(123, 36, 63)
HSL	hsl(341, 55%, 31%)
HSV	hsv(341, 71%, 48%)
CMYK	cmyk(0%, 70.7%, 48.8%, 51.8%)
CIE-LAB	lab(28.99, 39.73, 4.46)
CIE-LCH	lch(28.99, 39.98, 6.41°)
OKLab	oklab(40.36% 0.1212 0.0118)
OKLCH	oklch(40.36% 0.122 5.6)
XYZ	xyz(9.6972, 5.8328, 5.3169)
Luminance	0.0583 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B243F #247B60

analogous

#7B246A #7B243F #7B3424

triadic

#7B243F #3F7B24 #243F7B

tetradic

#7B243F #6A7B24 #247B60 #34247B

square

#7B243F #6A7B24 #247B60 #34247B

split-complementary

#7B243F #247B34 #246A7B

monochromatic

#1C080F #4C1627 #7B243F #AA3257 #CB4E75

Accessibility & contrast

On white

9.69

#7B243F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.17

#7B243F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B243F

9.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B243F	#FFFFFF	#000000	##FFFFFF
##7B243F	1.00	9.69	2.17	9.69
#FFFFFF	9.69	1.00	21.00	1.00
#000000	2.17	21.00	1.00	21.00
##FFFFFF	9.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#373940

Deuteranopia (green-blind)

#4E4B3D

Tritanopia (blue-blind)

#86162F

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #7b243f;
/* rgb */ color: rgb(123, 36, 63);
/* oklch */ color: oklch(40.4% 0.122 5.6);

Tailwind

colors: {
  custom: {
    50: '#a66573',
    500: '#7b243f',
    950: '#000000',
  },
}

SCSS

$custom: #7b243f;
$custom-light: #a66573;
$custom-dark: #000000;

JSON

{
  "hex": "#7b243f",
  "rgb": {
    "r": 123,
    "g": 36,
    "b": 63
  },
  "hsl": {
    "h": 341.379,
    "s": 54.717,
    "l": 31.176
  },
  "oklch": {
    "l": 0.40355,
    "c": 0.1218,
    "h": 5.6
  },
  "luminance": 0.05832
}

Semantic roles & 50–950 ramp

primary

#7B243F

secondary

#4DAD90

accent

#DEB04A

background

#FAF6F7

surface

#F4EBED

border

#CEC6C8

text

#100608

muted

#7F7A7B

Preview Lab

Preview with #7B243F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →