#7B241C#7B241C
#7B241C is a dark, vivid red. Relative luminance 0.056; OKLCH L 39.6% C 0.122 H 29.0°. Best body text is #FFFFFF at 9.95:1 contrast (WCAG AA passes).
Color values
| HEX | #7B241C |
|---|---|
| RGB | rgb(123, 36, 28) |
| HSL | hsl(5, 63%, 30%) |
| HSV | hsv(5, 77%, 48%) |
| CMYK | cmyk(0%, 70.7%, 77.2%, 51.8%) |
| CIE-LAB | lab(28.27, 37.17, 26.37) |
| CIE-LCH | lch(28.27, 45.57, 35.36°) |
| OKLab | oklab(39.59% 0.1068 0.0591) |
| OKLCH | oklch(39.59% 0.122 29) |
| XYZ | xyz(9.0099, 5.5579, 1.6967) |
| Luminance | 0.0556 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.83
Crimson (survey)
#8C000F
ΔE00 4.95
Indian Red
#850E04
ΔE00 5.13
Blood
#770001
ΔE00 5.18
Maroon
#800000
ΔE00 5.34
Dark Red
#840000
ΔE00 5.55
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B241C #1C737B
analogous
#7B1C43 #7B241C #7B541C
triadic
#7B241C #1C7B24 #241C7B
tetradic
#7B241C #437B1C #1C737B #541C7B
square
#7B241C #437B1C #1C737B #541C7B
split-complementary
#7B241C #1C7B54 #1C437B
monochromatic
#190706 #491511 #7B241C #AD3327 #D34B3E
Accessibility & contrast
On white
9.95
#7B241C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.11
#7B241C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B241C
9.95:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B241C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B241C | 1.00 | 9.95 | 2.11 | 9.95 |
| #FFFFFF | 9.95 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.11 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.95 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D371A
Deuteranopia (green-blind)
#524A19
Tritanopia (blue-blind)
#880923
Achromatopsia (no color)
#434343
Design tokens & code
CSS
--color: #7b241c; /* rgb */ color: rgb(123, 36, 28); /* oklch */ color: oklch(39.6% 0.122 29.0);
Tailwind
colors: {
custom: {
50: '#a86458',
500: '#7b241c',
950: '#000000',
},
}SCSS
$custom: #7b241c; $custom-light: #a86458; $custom-dark: #000000;
JSON
{
"hex": "#7b241c",
"rgb": {
"r": 123,
"g": 36,
"b": 28
},
"hsl": {
"h": 5.053,
"s": 62.914,
"l": 29.608
},
"oklch": {
"l": 0.39587,
"c": 0.12208,
"h": 29
},
"luminance": 0.05557
}Semantic roles & 50–950 ramp
primary
#7B241C
secondary
#44A6AF
accent
#D8E642
background
#FBF6F5
surface
#F6EBE9
border
#D0C6C5
text
#110603
muted
#807A78