#7B241B#7B241B

#7B241B is a dark, vivid red. Relative luminance 0.056; OKLCH L 39.6% C 0.122 H 29.5°. Best body text is #FFFFFF at 9.95:1 contrast (WCAG AA passes).

Color values

HEX#7B241B
RGBrgb(123, 36, 27)
HSLhsl(6, 64%, 29%)
HSVhsv(6, 78%, 48%)
CMYKcmyk(0%, 70.7%, 78%, 51.8%)
CIE-LABlab(28.26, 37.12, 26.96)
CIE-LCHlch(28.26, 45.88, 35.99°)
OKLaboklab(39.57% 0.1064 0.0602)
OKLCHoklch(39.57% 0.122 29.5)
XYZxyz(8.9981, 5.5532, 1.6348)
Luminance0.0555 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7B241B #1B727B
analogous
#7B1B42 #7B241B #7B541B
triadic
#7B241B #1B7B24 #241B7B
tetradic
#7B241B #427B1B #1B727B #541B7B
square
#7B241B #427B1B #1B727B #541B7B
split-complementary
#7B241B #1B7B54 #1B427B
monochromatic
#190706 #491510 #7B241B #AD3326 #D44A3C

Accessibility & contrast

On white

9.95
#7B241B on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.11
#7B241B on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B241B
9.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7B241B#FFFFFF#000000##FFFFFF
##7B241B1.009.952.119.95
#FFFFFF9.951.0021.001.00
#0000002.1121.001.0021.00
##FFFFFF9.951.0021.001.00

Color blindness preview

Protanopia (red-blind)
#3D3719
Deuteranopia (green-blind)
#534A18
Tritanopia (blue-blind)
#880823
Achromatopsia (no color)
#434343

Design tokens & code

CSS
--color: #7b241b;
/* rgb */ color: rgb(123, 36, 27);
/* oklch */ color: oklch(39.6% 0.122 29.5);
Tailwind
colors: {
  custom: {
    50: '#a86458',
    500: '#7b241b',
    950: '#000000',
  },
}
SCSS
$custom: #7b241b;
$custom-light: #a86458;
$custom-dark: #000000;
JSON
{
  "hex": "#7b241b",
  "rgb": {
    "r": 123,
    "g": 36,
    "b": 27
  },
  "hsl": {
    "h": 5.625,
    "s": 64,
    "l": 29.412
  },
  "oklch": {
    "l": 0.39573,
    "c": 0.12226,
    "h": 29.5
  },
  "luminance": 0.05552
}

Semantic roles & 50–950 ramp

primary
#7B241B
secondary
#43A5AF
accent
#D7E741
background
#FBF6F5
surface
#F6EBE9
border
#D0C6C5
text
#110603
muted
#807A78

Preview Lab

Preview with #7B241B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7B241B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva