#7B231B#7B231B

#7B231B is a dark, vivid red. Relative luminance 0.055; OKLCH L 39.5% C 0.123 H 29.0°. Best body text is #FFFFFF at 10.01:1 contrast (WCAG AA passes).

Color values

HEX	#7B231B
RGB	rgb(123, 35, 27)
HSL	hsl(5, 64%, 29%)
HSV	hsv(5, 78%, 48%)
CMYK	cmyk(0%, 71.5%, 78%, 51.8%)
CIE-LAB	lab(28.10, 37.56, 26.79)
CIE-LCH	lch(28.10, 46.13, 35.50°)
OKLab	oklab(39.45% 0.1078 0.0598)
OKLCH	oklch(39.45% 0.123 29)
XYZ	xyz(8.9682, 5.4935, 1.6248)
Luminance	0.0549 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B231B #1B737B

analogous

#7B1B43 #7B231B #7B531B

triadic

#7B231B #1B7B23 #231B7B

tetradic

#7B231B #437B1B #1B737B #531B7B

square

#7B231B #437B1B #1B737B #531B7B

split-complementary

#7B231B #1B7B53 #1B437B

monochromatic

#190706 #491510 #7B231B #AD3126 #D4493C

Accessibility & contrast

On white

10.01

#7B231B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.10

#7B231B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B231B

10.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B231B	#FFFFFF	#000000	##FFFFFF
##7B231B	1.00	10.01	2.10	10.01
#FFFFFF	10.01	1.00	21.00	1.00
#000000	2.10	21.00	1.00	21.00
##FFFFFF	10.01	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C3619

Deuteranopia (green-blind)

#524918

Tritanopia (blue-blind)

#880622

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #7b231b;
/* rgb */ color: rgb(123, 35, 27);
/* oklch */ color: oklch(39.5% 0.123 29.0);

Tailwind

colors: {
  custom: {
    50: '#a86458',
    500: '#7b231b',
    950: '#000000',
  },
}

SCSS

$custom: #7b231b;
$custom-light: #a86458;
$custom-dark: #000000;

JSON

{
  "hex": "#7b231b",
  "rgb": {
    "r": 123,
    "g": 35,
    "b": 27
  },
  "hsl": {
    "h": 5,
    "s": 64,
    "l": 29.412
  },
  "oklch": {
    "l": 0.39454,
    "c": 0.12326,
    "h": 29
  },
  "luminance": 0.05492
}

Semantic roles & 50–950 ramp

primary

#7B231B

secondary

#43A6AF

accent

#D9E741

background

#FBF6F5

surface

#F6EBE9

border

#D0C6C5

text

#110603

muted

#807A78

Preview Lab

Preview with #7B231B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →