#7B1D27#7B1D27
#7B1D27 is a dark, vivid red. Relative luminance 0.052; OKLCH L 39.0% C 0.128 H 19.9°. Best body text is #FFFFFF at 10.26:1 contrast (WCAG AA passes).
Color values
| HEX | #7B1D27 |
|---|---|
| RGB | rgb(123, 29, 39) |
| HSL | hsl(354, 62%, 30%) |
| HSV | hsv(354, 76%, 48%) |
| CMYK | cmyk(0%, 76.4%, 68.3%, 51.8%) |
| CIE-LAB | lab(27.40, 40.61, 18.31) |
| CIE-LCH | lch(27.40, 44.55, 24.27°) |
| OKLab | oklab(38.99% 0.1202 0.0434) |
| OKLCH | oklch(38.99% 0.128 19.9) |
| XYZ | xyz(8.9749, 5.2375, 2.4574) |
| Luminance | 0.0524 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Burgundy
#800020
ΔE00 3.00
Wine Red
#7B0323
ΔE00 3.14
Claret
#680018
ΔE00 5.30
Wine
#722F37
ΔE00 5.58
Bordeaux
#7B002C
ΔE00 5.71
Red Wine
#8C0034
ΔE00 6.45
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B1D27 #1D7B71
analogous
#7B1D56 #7B1D27 #7B421D
triadic
#7B1D27 #277B1D #1D277B
tetradic
#7B1D27 #567B1D #1D7B71 #421D7B
square
#7B1D27 #567B1D #1D7B71 #421D7B
split-complementary
#7B1D27 #1D7B42 #1D567B
monochromatic
#190608 #491117 #7B1D27 #AD2937 #D24050
Accessibility & contrast
On white
10.26
#7B1D27 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.05
#7B1D27 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B1D27
10.26:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B1D27 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B1D27 | 1.00 | 10.26 | 2.05 | 10.26 |
| #FFFFFF | 10.26 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.05 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.26 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#383427
Deuteranopia (green-blind)
#4F4824
Tritanopia (blue-blind)
#870021
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #7b1d27; /* rgb */ color: rgb(123, 29, 39); /* oklch */ color: oklch(39.0% 0.128 19.9);
Tailwind
colors: {
custom: {
50: '#a86161',
500: '#7b1d27',
950: '#000000',
},
}SCSS
$custom: #7b1d27; $custom-light: #a86161; $custom-dark: #000000;
JSON
{
"hex": "#7b1d27",
"rgb": {
"r": 123,
"g": 29,
"b": 39
},
"hsl": {
"h": 353.617,
"s": 61.842,
"l": 29.804
},
"oklch": {
"l": 0.38994,
"c": 0.1278,
"h": 19.9
},
"luminance": 0.05236
}Semantic roles & 50–950 ramp
primary
#7B1D27
secondary
#45AFA3
accent
#E5D443
background
#FBF6F5
surface
#F6EBE9
border
#D0C6C5
text
#110505
muted
#807A79