#7B1D17#7B1D17
#7B1D17 is a dark, vivid red. Relative luminance 0.052; OKLCH L 38.7% C 0.130 H 28.4°. Best body text is #FFFFFF at 10.34:1 contrast (WCAG AA passes).
Color values
| HEX | #7B1D17 |
|---|---|
| RGB | rgb(123, 29, 23) |
| HSL | hsl(4, 68%, 29%) |
| HSV | hsv(4, 81%, 48%) |
| CMYK | cmyk(0%, 76.4%, 81.3%, 51.8%) |
| CIE-LAB | lab(27.17, 39.82, 28.21) |
| CIE-LCH | lch(27.17, 48.80, 35.31°) |
| OKLab | oklab(38.74% 0.114 0.0617) |
| OKLCH | oklch(38.74% 0.13 28.4) |
| XYZ | xyz(8.7634, 5.1529, 1.3436) |
| Luminance | 0.0515 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 3.90
Blood
#770001
ΔE00 3.93
Crimson (survey)
#8C000F
ΔE00 4.04
Maroon
#800000
ΔE00 4.21
Indian Red
#850E04
ΔE00 4.29
Dark Red
#840000
ΔE00 4.50
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B1D17 #17757B
analogous
#7B1743 #7B1D17 #7B4F17
triadic
#7B1D17 #177B1D #1D177B
tetradic
#7B1D17 #437B17 #17757B #4F177B
square
#7B1D17 #437B17 #17757B #4F177B
split-complementary
#7B1D17 #177B4F #17437B
monochromatic
#1A0605 #47110D #7B1D17 #AF2921 #D93D33
Accessibility & contrast
On white
10.34
#7B1D17 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#7B1D17 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B1D17
10.34:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B1D17 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B1D17 | 1.00 | 10.34 | 2.03 | 10.34 |
| #FFFFFF | 10.34 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.34 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#393315
Deuteranopia (green-blind)
#514813
Tritanopia (blue-blind)
#88001D
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #7b1d17; /* rgb */ color: rgb(123, 29, 23); /* oklch */ color: oklch(38.7% 0.130 28.4);
Tailwind
colors: {
custom: {
50: '#a96155',
500: '#7b1d17',
950: '#000000',
},
}SCSS
$custom: #7b1d17; $custom-light: #a96155; $custom-dark: #000000;
JSON
{
"hex": "#7b1d17",
"rgb": {
"r": 123,
"g": 29,
"b": 23
},
"hsl": {
"h": 3.6,
"s": 68.493,
"l": 28.627
},
"oklch": {
"l": 0.38744,
"c": 0.12963,
"h": 28.4
},
"luminance": 0.05152
}Semantic roles & 50–950 ramp
primary
#7B1D17
secondary
#3EA9B0
accent
#E1EB3C
background
#FBF6F4
surface
#F6EBE7
border
#D0C6C3
text
#110503
muted
#807A78