#7B1D14#7B1D14
#7B1D14 is a dark, vivid red. Relative luminance 0.051; OKLCH L 38.7% C 0.130 H 29.7°. Best body text is #FFFFFF at 10.36:1 contrast (WCAG AA passes).
Color values
| HEX | #7B1D14 |
|---|---|
| RGB | rgb(123, 29, 20) |
| HSL | hsl(5, 72%, 28%) |
| HSV | hsv(5, 84%, 48%) |
| CMYK | cmyk(0%, 76.4%, 83.7%, 51.8%) |
| CIE-LAB | lab(27.13, 39.71, 29.93) |
| CIE-LCH | lch(27.13, 49.73, 37.01°) |
| OKLab | oklab(38.71% 0.113 0.0644) |
| OKLCH | oklch(38.71% 0.13 29.7) |
| XYZ | xyz(8.7351, 5.1416, 1.1942) |
| Luminance | 0.0514 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 3.46
Indian Red
#850E04
ΔE00 3.54
Blood
#770001
ΔE00 3.54
Maroon
#800000
ΔE00 3.61
Dark Red
#840000
ΔE00 3.88
Crimson (survey)
#8C000F
ΔE00 4.05
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B1D14 #14727B
analogous
#7B143E #7B1D14 #7B5014
triadic
#7B1D14 #147B1D #1D147B
tetradic
#7B1D14 #3E7B14 #14727B #50147B
square
#7B1D14 #3E7B14 #14727B #50147B
split-complementary
#7B1D14 #147B50 #143E7B
monochromatic
#1A0604 #46110B #7B1D14 #B0291D #DD3C2D
Accessibility & contrast
On white
10.36
#7B1D14 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#7B1D14 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B1D14
10.36:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B1D14 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B1D14 | 1.00 | 10.36 | 2.03 | 10.36 |
| #FFFFFF | 10.36 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.36 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3A3312
Deuteranopia (green-blind)
#51480F
Tritanopia (blue-blind)
#88001C
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #7b1d14; /* rgb */ color: rgb(123, 29, 20); /* oklch */ color: oklch(38.7% 0.130 29.7);
Tailwind
colors: {
custom: {
50: '#a96152',
500: '#7b1d14',
950: '#000000',
},
}SCSS
$custom: #7b1d14; $custom-light: #a96152; $custom-dark: #000000;
JSON
{
"hex": "#7b1d14",
"rgb": {
"r": 123,
"g": 29,
"b": 20
},
"hsl": {
"h": 5.243,
"s": 72.028,
"l": 28.039
},
"oklch": {
"l": 0.3871,
"c": 0.1301,
"h": 29.7
},
"luminance": 0.0514
}Semantic roles & 50–950 ramp
primary
#7B1D14
secondary
#3AA6B1
accent
#DFEF39
background
#FBF6F4
surface
#F6EBE7
border
#D0C6C3
text
#110502
muted
#807A78