#7B1B44#7B1B44
#7B1B44 is a dark, vivid pink. Relative luminance 0.054; OKLCH L 39.6% C 0.134 H 359.7°. Best body text is #FFFFFF at 10.08:1 contrast (WCAG AA passes).
Color values
| HEX | #7B1B44 |
|---|---|
| RGB | rgb(123, 27, 68) |
| HSL | hsl(334, 64%, 29%) |
| HSV | hsv(334, 78%, 48%) |
| CMYK | cmyk(0%, 78%, 44.7%, 51.8%) |
| CIE-LAB | lab(27.88, 43.74, -0.48) |
| CIE-LCH | lch(27.88, 43.75, 359.37°) |
| OKLab | oklab(39.59% 0.1343 -0.0007) |
| OKLCH | oklch(39.59% 0.134 359.7) |
| XYZ | xyz(9.6044, 5.4134, 6.0069) |
| Luminance | 0.0541 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 2.48
Wine (survey)
#80013F
ΔE00 2.56
Merlot
#730039
ΔE00 3.47
Mulberry
#920A4E
ΔE00 4.49
Reddish Purple
#910951
ΔE00 4.64
Berry
#990F4B
ΔE00 5.83
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B1B44 #1B7B52
analogous
#7B1B74 #7B1B44 #7B221B
triadic
#7B1B44 #447B1B #1B447B
tetradic
#7B1B44 #747B1B #1B7B52 #221B7B
square
#7B1B44 #747B1B #1B7B52 #221B7B
split-complementary
#7B1B44 #1B7B22 #1B747B
monochromatic
#19060E #491028 #7B1B44 #AD2660 #D43C7D
Accessibility & contrast
On white
10.08
#7B1B44 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.08
#7B1B44 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B1B44
10.08:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B1B44 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B1B44 | 1.00 | 10.08 | 2.08 | 10.08 |
| #FFFFFF | 10.08 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.08 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.08 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#303645
Deuteranopia (green-blind)
#4A4842
Tritanopia (blue-blind)
#860B2D
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #7b1b44; /* rgb */ color: rgb(123, 27, 68); /* oklch */ color: oklch(39.6% 0.134 359.7);
Tailwind
colors: {
custom: {
50: '#a66177',
500: '#7b1b44',
950: '#000000',
},
}SCSS
$custom: #7b1b44; $custom-light: #a66177; $custom-dark: #000000;
JSON
{
"hex": "#7b1b44",
"rgb": {
"r": 123,
"g": 27,
"b": 68
},
"hsl": {
"h": 334.375,
"s": 64,
"l": 29.412
},
"oklch": {
"l": 0.3959,
"c": 0.13431,
"h": 359.7
},
"luminance": 0.05412
}Semantic roles & 50–950 ramp
primary
#7B1B44
secondary
#43AF81
accent
#E7A041
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100508
muted
#7F7A7B