#7B1794#7B1794

#7B1794 is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.7% C 0.194 H 318.2°. Best body text is #FFFFFF at 8.78:1 contrast (WCAG AA passes).

Color values

HEX	#7B1794
RGB	rgb(123, 23, 148)
HSL	hsl(288, 73%, 34%)
HSV	hsv(288, 84%, 58%)
CMYK	cmyk(16.9%, 84.5%, 0%, 42%)
CIE-LAB	lab(31.72, 57.22, -45.85)
CIE-LCH	lch(31.72, 73.32, 321.30°)
OKLab	oklab(43.72% 0.1442 -0.1291)
OKLCH	oklch(43.72% 0.194 318.2)
XYZ	xyz(13.8193, 6.9625, 28.6272)
Luminance	0.0696 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B1794 #309417

analogous

#3C1794 #7B1794 #94176E

triadic

#7B1794 #947B17 #17947B

tetradic

#7B1794 #943C17 #309417 #176E94

square

#7B1794 #943C17 #309417 #176E94

split-complementary

#7B1794 #6E9417 #17943C

monochromatic

#23072A #4F0F5F #7B1794 #A71FC9 #C244E2

Accessibility & contrast

On white

8.78

#7B1794 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.39

#7B1794 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B1794

8.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B1794	#FFFFFF	#000000	##FFFFFF
##7B1794	1.00	8.78	2.39	8.78
#FFFFFF	8.78	1.00	21.00	1.00
#000000	2.39	21.00	1.00	21.00
##FFFFFF	8.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004597

Deuteranopia (green-blind)

#1D4E91

Tritanopia (blue-blind)

#7A3558

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #7b1794;
/* rgb */ color: rgb(123, 23, 148);
/* oklch */ color: oklch(43.7% 0.194 318.2);

Tailwind

colors: {
  custom: {
    50: '#a563b4',
    500: '#7b1794',
    950: '#000000',
  },
}

SCSS

$custom: #7b1794;
$custom-light: #a563b4;
$custom-dark: #000000;

JSON

{
  "hex": "#7b1794",
  "rgb": {
    "r": 123,
    "g": 23,
    "b": 148
  },
  "hsl": {
    "h": 288,
    "s": 73.099,
    "l": 33.529
  },
  "oklch": {
    "l": 0.43716,
    "c": 0.19357,
    "h": 318.2
  },
  "luminance": 0.06962
}

Semantic roles & 50–950 ramp

primary

#7B1794

secondary

#5DC344

accent

#F0385D

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#100611

muted

#7F7A80

Preview Lab

Preview with #7B1794

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →