#7B1773#7B1773

#7B1773 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.5% C 0.167 H 331.8°. Best body text is #FFFFFF at 9.49:1 contrast (WCAG AA passes).

Color values

HEX	#7B1773
RGB	rgb(123, 23, 115)
HSL	hsl(305, 68%, 29%)
HSV	hsv(305, 81%, 48%)
CMYK	cmyk(0%, 81.3%, 6.5%, 51.8%)
CIE-LAB	lab(29.57, 51.37, -28.65)
CIE-LCH	lch(29.57, 58.82, 330.85°)
OKLab	oklab(41.51% 0.1473 -0.079)
OKLCH	oklch(41.51% 0.167 331.8)
XYZ	xyz(11.5693, 6.0625, 16.7772)
Luminance	0.0606 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B1773 #177B1F

analogous

#51177B #7B1773 #7B1741

triadic

#7B1773 #737B17 #17737B

tetradic

#7B1773 #7B5117 #177B1F #17417B

square

#7B1773 #7B5117 #177B1F #17417B

split-complementary

#7B1773 #417B17 #177B51

monochromatic

#1A0518 #470D43 #7B1773 #AF21A3 #D933CC

Accessibility & contrast

On white

9.49

#7B1773 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#7B1773 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B1773

9.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B1773	#FFFFFF	#000000	##FFFFFF
##7B1773	1.00	9.49	2.21	9.49
#FFFFFF	9.49	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0D3D75

Deuteranopia (green-blind)

#394A71

Tritanopia (blue-blind)

#802445

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #7b1773;
/* rgb */ color: rgb(123, 23, 115);
/* oklch */ color: oklch(41.5% 0.167 331.8);

Tailwind

colors: {
  custom: {
    50: '#a5629b',
    500: '#7b1773',
    950: '#000000',
  },
}

SCSS

$custom: #7b1773;
$custom-light: #a5629b;
$custom-dark: #000000;

JSON

{
  "hex": "#7b1773",
  "rgb": {
    "r": 123,
    "g": 23,
    "b": 115
  },
  "hsl": {
    "h": 304.8,
    "s": 68.493,
    "l": 28.627
  },
  "oklch": {
    "l": 0.41507,
    "c": 0.16708,
    "h": 331.8
  },
  "luminance": 0.06062
}

Semantic roles & 50–950 ramp

primary

#7B1773

secondary

#3EB047

accent

#EB4A3C

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#10060E

muted

#7F7A7E

Preview Lab

Preview with #7B1773

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →