#7B1771#7B1771

#7B1771 is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.4% C 0.166 H 332.8°. Best body text is #FFFFFF at 9.53:1 contrast (WCAG AA passes).

Color values

HEX	#7B1771
RGB	rgb(123, 23, 113)
HSL	hsl(306, 68%, 29%)
HSV	hsv(306, 81%, 48%)
CMYK	cmyk(0%, 81.3%, 8.1%, 51.8%)
CIE-LAB	lab(29.46, 51.05, -27.56)
CIE-LCH	lch(29.46, 58.02, 331.64°)
OKLab	oklab(41.39% 0.1472 -0.0758)
OKLCH	oklch(41.39% 0.166 332.8)
XYZ	xyz(11.4555, 6.0170, 16.1777)
Luminance	0.0602 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B1771 #177B21

analogous

#53177B #7B1771 #7B173F

triadic

#7B1771 #717B17 #17717B

tetradic

#7B1771 #7B5317 #177B21 #173F7B

square

#7B1771 #7B5317 #177B21 #173F7B

split-complementary

#7B1771 #3F7B17 #177B53

monochromatic

#1A0518 #470D42 #7B1771 #AF21A0 #D933C8

Accessibility & contrast

On white

9.53

#7B1771 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.20

#7B1771 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B1771

9.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B1771	#FFFFFF	#000000	##FFFFFF
##7B1771	1.00	9.53	2.20	9.53
#FFFFFF	9.53	1.00	21.00	1.00
#000000	2.20	21.00	1.00	21.00
##FFFFFF	9.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#103C73

Deuteranopia (green-blind)

#3A4A6F

Tritanopia (blue-blind)

#812344

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #7b1771;
/* rgb */ color: rgb(123, 23, 113);
/* oklch */ color: oklch(41.4% 0.166 332.8);

Tailwind

colors: {
  custom: {
    50: '#a5629a',
    500: '#7b1771',
    950: '#000000',
  },
}

SCSS

$custom: #7b1771;
$custom-light: #a5629a;
$custom-dark: #000000;

JSON

{
  "hex": "#7b1771",
  "rgb": {
    "r": 123,
    "g": 23,
    "b": 113
  },
  "hsl": {
    "h": 306,
    "s": 68.493,
    "l": 28.627
  },
  "oklch": {
    "l": 0.41388,
    "c": 0.16557,
    "h": 332.8
  },
  "luminance": 0.06016
}

Semantic roles & 50–950 ramp

primary

#7B1771

secondary

#3EB049

accent

#EB4E3C

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#10060E

muted

#7F7A7E

Preview Lab

Preview with #7B1771

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →