#7B1730#7B1730

#7B1730 is a dark, vivid red. Relative luminance 0.050; OKLCH L 38.6% C 0.134 H 12.4°. Best body text is #FFFFFF at 10.46:1 contrast (WCAG AA passes).

Color values

HEX	#7B1730
RGB	rgb(123, 23, 48)
HSL	hsl(345, 68%, 29%)
HSV	hsv(345, 81%, 48%)
CMYK	cmyk(0%, 81.3%, 61%, 51.8%)
CIE-LAB	lab(26.84, 43.30, 11.55)
CIE-LCH	lch(26.84, 44.82, 14.94°)
OKLab	oklab(38.64% 0.1307 0.0286)
OKLCH	oklch(38.64% 0.134 12.4)
XYZ	xyz(9.0092, 5.0385, 3.2939)
Luminance	0.0504 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B1730 #177B62

analogous

#7B1762 #7B1730 #7B3017

triadic

#7B1730 #307B17 #17307B

tetradic

#7B1730 #627B17 #177B62 #30177B

square

#7B1730 #627B17 #177B62 #30177B

split-complementary

#7B1730 #177B30 #17627B

monochromatic

#1A050A #470D1C #7B1730 #AF2144 #D9335D

Accessibility & contrast

On white

10.46

#7B1730 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.01

#7B1730 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B1730

10.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B1730	#FFFFFF	#000000	##FFFFFF
##7B1730	1.00	10.46	2.01	10.46
#FFFFFF	10.46	1.00	21.00	1.00
#000000	2.01	21.00	1.00	21.00
##FFFFFF	10.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#333230

Deuteranopia (green-blind)

#4D472D

Tritanopia (blue-blind)

#870022

Achromatopsia (no color)

#3F3F3F

Design tokens & code

CSS

--color: #7b1730;
/* rgb */ color: rgb(123, 23, 48);
/* oklch */ color: oklch(38.6% 0.134 12.4);

Tailwind

colors: {
  custom: {
    50: '#a75f68',
    500: '#7b1730',
    950: '#000000',
  },
}

SCSS

$custom: #7b1730;
$custom-light: #a75f68;
$custom-dark: #000000;

JSON

{
  "hex": "#7b1730",
  "rgb": {
    "r": 123,
    "g": 23,
    "b": 48
  },
  "hsl": {
    "h": 345,
    "s": 68.493,
    "l": 28.627
  },
  "oklch": {
    "l": 0.38642,
    "c": 0.1338,
    "h": 12.4
  },
  "luminance": 0.05037
}

Semantic roles & 50–950 ramp

primary

#7B1730

secondary

#3EB093

accent

#EBC03C

background

#FAF5F6

surface

#F5EAEB

border

#CFC6C6

text

#110506

muted

#80797A

Preview Lab

Preview with #7B1730

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →