#7B1720#7B1720

#7B1720 is a dark, vivid red. Relative luminance 0.049; OKLCH L 38.3% C 0.134 H 22.0°. Best body text is #FFFFFF at 10.58:1 contrast (WCAG AA passes).

Color values

HEX	#7B1720
RGB	rgb(123, 23, 32)
HSL	hsl(355, 68%, 29%)
HSV	hsv(355, 81%, 48%)
CMYK	cmyk(0%, 81.3%, 74%, 51.8%)
CIE-LAB	lab(26.53, 42.32, 21.84)
CIE-LCH	lch(26.53, 47.63, 27.30°)
OKLab	oklab(38.31% 0.124 0.0502)
OKLCH	oklch(38.31% 0.134 22)
XYZ	xyz(8.7365, 4.9294, 1.8577)
Luminance	0.0493 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B1720 #177B72

analogous

#7B1752 #7B1720 #7B4017

triadic

#7B1720 #207B17 #17207B

tetradic

#7B1720 #527B17 #177B72 #40177B

square

#7B1720 #527B17 #177B72 #40177B

split-complementary

#7B1720 #177B40 #17527B

monochromatic

#1A0507 #470D13 #7B1720 #AF212D #D93342

Accessibility & contrast

On white

10.58

#7B1720 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.99

#7B1720 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B1720

10.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B1720	#FFFFFF	#000000	##FFFFFF
##7B1720	1.00	10.58	1.99	10.58
#FFFFFF	10.58	1.00	21.00	1.00
#000000	1.99	21.00	1.00	21.00
##FFFFFF	10.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#35311F

Deuteranopia (green-blind)

#4E461D

Tritanopia (blue-blind)

#88001B

Achromatopsia (no color)

#3F3F3F

Design tokens & code

CSS

--color: #7b1720;
/* rgb */ color: rgb(123, 23, 32);
/* oklch */ color: oklch(38.3% 0.134 22.0);

Tailwind

colors: {
  custom: {
    50: '#a95f5b',
    500: '#7b1720',
    950: '#000000',
  },
}

SCSS

$custom: #7b1720;
$custom-light: #a95f5b;
$custom-dark: #000000;

JSON

{
  "hex": "#7b1720",
  "rgb": {
    "r": 123,
    "g": 23,
    "b": 32
  },
  "hsl": {
    "h": 354.6,
    "s": 68.493,
    "l": 28.627
  },
  "oklch": {
    "l": 0.38311,
    "c": 0.13378,
    "h": 22
  },
  "luminance": 0.04928
}

Semantic roles & 50–950 ramp

primary

#7B1720

secondary

#3EB0A6

accent

#EBDC3C

background

#FBF5F5

surface

#F6EAE9

border

#D0C6C5

text

#110504

muted

#807979

Preview Lab

Preview with #7B1720

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →