#7B1711#7B1711
#7B1711 is a dark, vivid red. Relative luminance 0.049; OKLCH L 38.1% C 0.136 H 28.8°. Best body text is #FFFFFF at 10.64:1 contrast (WCAG AA passes).
Color values
| HEX | #7B1711 |
|---|---|
| RGB | rgb(123, 23, 17) |
| HSL | hsl(3, 76%, 27%) |
| HSV | hsv(3, 86%, 48%) |
| CMYK | cmyk(0%, 81.3%, 86.2%, 51.8%) |
| CIE-LAB | lab(26.35, 41.73, 30.88) |
| CIE-LCH | lch(26.35, 51.92, 36.50°) |
| OKLab | oklab(38.12% 0.1187 0.0653) |
| OKLCH | oklch(38.12% 0.136 28.8) |
| XYZ | xyz(8.5770, 4.8656, 1.0178) |
| Luminance | 0.0486 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Blood
#770001
ΔE00 2.71
Maroon
#800000
ΔE00 2.94
Reddy Brown
#6E1005
ΔE00 3.05
Indian Red
#850E04
ΔE00 3.25
Dark Red
#840000
ΔE00 3.33
Crimson (survey)
#8C000F
ΔE00 3.56
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B1711 #11757B
analogous
#7B1140 #7B1711 #7B4C11
triadic
#7B1711 #117B17 #17117B
tetradic
#7B1711 #407B11 #11757B #4C117B
square
#7B1711 #407B11 #11757B #4C117B
split-complementary
#7B1711 #117B4C #11407B
monochromatic
#1B0504 #450D0A #7B1711 #B12118 #E13025
Accessibility & contrast
On white
10.64
#7B1711 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.97
#7B1711 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B1711
10.64:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B1711 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B1711 | 1.00 | 10.64 | 1.97 | 10.64 |
| #FFFFFF | 10.64 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.97 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.64 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#37300F
Deuteranopia (green-blind)
#4F460B
Tritanopia (blue-blind)
#880017
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #7b1711; /* rgb */ color: rgb(123, 23, 17); /* oklch */ color: oklch(38.1% 0.136 28.8);
Tailwind
colors: {
custom: {
50: '#aa5e50',
500: '#7b1711',
950: '#000000',
},
}SCSS
$custom: #7b1711; $custom-light: #aa5e50; $custom-dark: #000000;
JSON
{
"hex": "#7b1711",
"rgb": {
"r": 123,
"g": 23,
"b": 17
},
"hsl": {
"h": 3.396,
"s": 75.714,
"l": 27.451
},
"oklch": {
"l": 0.38115,
"c": 0.13552,
"h": 28.8
},
"luminance": 0.04864
}Semantic roles & 50–950 ramp
primary
#7B1711
secondary
#36AAB1
accent
#E8F235
background
#FBF5F4
surface
#F6EAE7
border
#D0C6C3
text
#120502
muted
#817978