#7A4697#7A4697

#7A4697 is a mid, vivid violet. Relative luminance 0.108; OKLCH L 49.1% C 0.135 H 312.1°. Best body text is #FFFFFF at 6.67:1 contrast (WCAG AA passes).

Color values

HEX	#7A4697
RGB	rgb(122, 70, 151)
HSL	hsl(279, 37%, 43%)
HSV	hsv(279, 54%, 59%)
CMYK	cmyk(19.2%, 53.6%, 0%, 40.8%)
CIE-LAB	lab(39.16, 37.17, -35.78)
CIE-LCH	lch(39.16, 51.59, 316.09°)
OKLab	oklab(49.11% 0.0903 -0.1)
OKLCH	oklch(49.11% 0.135 312.1)
XYZ	xyz(15.8011, 10.7526, 30.5152)
Luminance	0.1075 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7A4697 #639746

analogous

#514697 #7A4697 #97468B

triadic

#7A4697 #977A46 #46977A

tetradic

#7A4697 #975146 #639746 #468B97

square

#7A4697 #975146 #639746 #468B97

split-complementary

#7A4697 #8B9746 #469751

monochromatic

#361F43 #58336D #7A4697 #9963B7 #B48DCA

Accessibility & contrast

On white

6.67

#7A4697 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.15

#7A4697 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7A4697

6.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7A4697	#FFFFFF	#000000	##FFFFFF
##7A4697	1.00	6.67	3.15	6.67
#FFFFFF	6.67	1.00	21.00	1.00
#000000	3.15	21.00	1.00	21.00
##FFFFFF	6.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#315A9A

Deuteranopia (green-blind)

#415D95

Tritanopia (blue-blind)

#775368

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #7a4697;
/* rgb */ color: rgb(122, 70, 151);
/* oklch */ color: oklch(49.1% 0.135 312.1);

Tailwind

colors: {
  custom: {
    50: '#a27bb6',
    500: '#7a4697',
    950: '#000000',
  },
}

SCSS

$custom: #7a4697;
$custom-light: #a27bb6;
$custom-dark: #000000;

JSON

{
  "hex": "#7a4697",
  "rgb": {
    "r": 122,
    "g": 70,
    "b": 151
  },
  "hsl": {
    "h": 278.519,
    "s": 36.652,
    "l": 43.333
  },
  "oklch": {
    "l": 0.49108,
    "c": 0.13472,
    "h": 312.1
  },
  "luminance": 0.10752
}

Semantic roles & 50–950 ramp

primary

#7A4697

secondary

#95B683

accent

#CD5B84

background

#FAF7FB

surface

#F4EEF6

border

#CEC9D0

text

#0F0911

muted

#7F7B80

Preview Lab

Preview with #7A4697

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →