#7A40BB#7A40BB

#7A40BB is a mid, vivid violet. Relative luminance 0.114; OKLCH L 50.6% C 0.185 H 301.7°. Best body text is #FFFFFF at 6.41:1 contrast (WCAG AA passes).

Color values

HEX	#7A40BB
RGB	rgb(122, 64, 187)
HSL	hsl(268, 49%, 49%)
HSV	hsv(268, 66%, 73%)
CMYK	cmyk(34.8%, 65.8%, 0%, 26.7%)
CIE-LAB	lab(40.23, 49.08, -55.48)
CIE-LCH	lch(40.23, 74.07, 311.49°)
OKLab	oklab(50.62% 0.0976 -0.1577)
OKLCH	oklch(50.62% 0.185 301.7)
XYZ	xyz(18.8269, 11.3922, 48.2111)
Luminance	0.1139 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7A40BB #81BB40

analogous

#4043BB #7A40BB #B840BB

triadic

#7A40BB #BB7A40 #40BB7A

tetradic

#7A40BB #BB4043 #81BB40 #40BBB8

square

#7A40BB #BB4043 #81BB40 #40BBB8

split-complementary

#7A40BB #BBB840 #43BB40

monochromatic

#3F2160 #5C308D #7A40BB #996CCD #B999DC

Accessibility & contrast

On white

6.41

#7A40BB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.28

#7A40BB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7A40BB

6.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7A40BB	#FFFFFF	#000000	##FFFFFF
##7A40BB	1.00	6.41	3.28	6.41
#FFFFFF	6.41	1.00	21.00	1.00
#000000	3.28	21.00	1.00	21.00
##FFFFFF	6.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005EBF

Deuteranopia (green-blind)

#085EB8

Tritanopia (blue-blind)

#6D5B78

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #7a40bb;
/* rgb */ color: rgb(122, 64, 187);
/* oklch */ color: oklch(50.6% 0.185 301.7);

Tailwind

colors: {
  custom: {
    50: '#a578d0',
    500: '#7a40bb',
    950: '#000000',
  },
}

SCSS

$custom: #7a40bb;
$custom-light: #a578d0;
$custom-dark: #000000;

JSON

{
  "hex": "#7a40bb",
  "rgb": {
    "r": 122,
    "g": 64,
    "b": 187
  },
  "hsl": {
    "h": 268.293,
    "s": 49.004,
    "l": 49.216
  },
  "oklch": {
    "l": 0.50617,
    "c": 0.18548,
    "h": 301.7
  },
  "luminance": 0.11392
}

Semantic roles & 50–950 ramp

primary

#7A40BB

secondary

#ADC88F

accent

#D94F98

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100914

muted

#7F7B82

Preview Lab

Preview with #7A40BB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →