#7A40AC#7A40AC

#7A40AC is a mid, vivid violet. Relative luminance 0.108; OKLCH L 49.6% C 0.168 H 305.9°. Best body text is #FFFFFF at 6.65:1 contrast (WCAG AA passes).

Color values

HEX#7A40AC
RGBrgb(122, 64, 172)
HSLhsl(272, 46%, 46%)
HSVhsv(272, 63%, 67%)
CMYKcmyk(29.1%, 62.8%, 0%, 32.5%)
CIE-LABlab(39.21, 45.40, -48.27)
CIE-LCHlch(39.21, 66.27, 313.24°)
OKLaboklab(49.56% 0.0987 -0.1365)
OKLCHoklch(49.56% 0.168 305.9)
XYZxyz(17.3042, 10.7831, 40.1915)
Luminance0.1078 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7A40AC #72AC40
analogous
#4440AC #7A40AC #AC40A8
triadic
#7A40AC #AC7A40 #40AC7A
tetradic
#7A40AC #AC4440 #72AC40 #40A8AC
square
#7A40AC #AC4440 #72AC40 #40A8AC
split-complementary
#7A40AC #A8AC40 #40AC44
monochromatic
#3B1F53 #5A2F7F #7A40AC #9864C5 #B691D6

Accessibility & contrast

On white

6.65
#7A40AC on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.16
#7A40AC on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7A40AC
6.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7A40AC#FFFFFF#000000##FFFFFF
##7A40AC1.006.653.166.65
#FFFFFF6.651.0021.001.00
#0000003.1621.001.0021.00
##FFFFFF6.651.0021.001.00

Color blindness preview

Protanopia (red-blind)
#005BAF
Deuteranopia (green-blind)
#285DAA
Tritanopia (blue-blind)
#715670
Achromatopsia (no color)
#5C5C5C

Design tokens & code

CSS
--color: #7a40ac;
/* rgb */ color: rgb(122, 64, 172);
/* oklch */ color: oklch(49.6% 0.168 305.9);
Tailwind
colors: {
  custom: {
    50: '#a478c5',
    500: '#7a40ac',
    950: '#000000',
  },
}
SCSS
$custom: #7a40ac;
$custom-light: #a478c5;
$custom-dark: #000000;
JSON
{
  "hex": "#7a40ac",
  "rgb": {
    "r": 122,
    "g": 64,
    "b": 172
  },
  "hsl": {
    "h": 272.222,
    "s": 45.763,
    "l": 46.275
  },
  "oklch": {
    "l": 0.49555,
    "c": 0.16849,
    "h": 305.9
  },
  "luminance": 0.10783
}

Semantic roles & 50–950 ramp

primary
#7A40AC
secondary
#A2C187
accent
#D5528F
background
#FAF7FC
surface
#F4EDF8
border
#CEC8D1
text
#100913
muted
#7F7B82

Preview Lab

Preview with #7A40AC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7A40AC Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva