#7A404D#7A404D

#7A404D is a dark, moderate red. Relative luminance 0.083; OKLCH L 44.7% C 0.081 H 6.6°. Best body text is #FFFFFF at 7.87:1 contrast (WCAG AA passes).

Color values

HEX#7A404D
RGBrgb(122, 64, 77)
HSLhsl(347, 31%, 36%)
HSVhsv(347, 48%, 48%)
CMYKcmyk(0%, 47.5%, 36.9%, 52.2%)
CIE-LABlab(34.68, 26.66, 3.48)
CIE-LCHlch(34.68, 26.89, 7.43°)
OKLaboklab(44.73% 0.0809 0.0094)
OKLCHoklch(44.73% 0.081 6.6)
XYZxyz(11.1995, 8.3412, 8.0399)
Luminance0.0834 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7A404D #407A6D
analogous
#7A406A #7A404D #7A5040
triadic
#7A404D #4D7A40 #404D7A
tetradic
#7A404D #6A7A40 #407A6D #50407A
square
#7A404D #6A7A40 #407A6D #50407A
split-complementary
#7A404D #407A50 #406A7A
monochromatic
#2A161A #522B34 #7A404D #A25566 #BA7B89

Accessibility & contrast

On white

7.87
#7A404D on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.67
#7A404D on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7A404D
7.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7A404D#FFFFFF#000000##FFFFFF
##7A404D1.007.872.677.87
#FFFFFF7.871.0021.001.00
#0000002.6721.001.0021.00
##FFFFFF7.871.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4A4B4D
Deuteranopia (green-blind)
#58564C
Tritanopia (blue-blind)
#833B45
Achromatopsia (no color)
#525252

Design tokens & code

CSS
--color: #7a404d;
/* rgb */ color: rgb(122, 64, 77);
/* oklch */ color: oklch(44.7% 0.081 6.6);
Tailwind
colors: {
  custom: {
    50: '#a3767e',
    500: '#7a404d',
    950: '#000000',
  },
}
SCSS
$custom: #7a404d;
$custom-light: #a3767e;
$custom-dark: #000000;
JSON
{
  "hex": "#7a404d",
  "rgb": {
    "r": 122,
    "g": 64,
    "b": 77
  },
  "hsl": {
    "h": 346.552,
    "s": 31.183,
    "l": 36.471
  },
  "oklch": {
    "l": 0.44728,
    "c": 0.08146,
    "h": 6.6
  },
  "luminance": 0.0834
}

Semantic roles & 50–950 ramp

primary
#7A404D
secondary
#72A499
accent
#C7B060
background
#FAF7F7
surface
#F4EDEE
border
#CEC8C9
text
#0F080A
muted
#7F7B7C

Preview Lab

Preview with #7A404D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7A404D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva