#7A404D#7A404D
#7A404D is a dark, moderate red. Relative luminance 0.083; OKLCH L 44.7% C 0.081 H 6.6°. Best body text is #FFFFFF at 7.87:1 contrast (WCAG AA passes).
Color values
| HEX | #7A404D |
|---|---|
| RGB | rgb(122, 64, 77) |
| HSL | hsl(347, 31%, 36%) |
| HSV | hsv(347, 48%, 48%) |
| CMYK | cmyk(0%, 47.5%, 36.9%, 52.2%) |
| CIE-LAB | lab(34.68, 26.66, 3.48) |
| CIE-LCH | lch(34.68, 26.89, 7.43°) |
| OKLab | oklab(44.73% 0.0809 0.0094) |
| OKLCH | oklch(44.73% 0.081 6.6) |
| XYZ | xyz(11.1995, 8.3412, 8.0399) |
| Luminance | 0.0834 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brownish Purple
#76424E
ΔE00 1.37
Purplish Brown
#6B4247
ΔE00 4.80
Purple Brown
#673A3F
ΔE00 5.20
Dark Mauve
#874C62
ΔE00 5.63
Wine
#722F37
ΔE00 6.01
Dirty Purple
#734A65
ΔE00 8.25
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7A404D #407A6D
analogous
#7A406A #7A404D #7A5040
triadic
#7A404D #4D7A40 #404D7A
tetradic
#7A404D #6A7A40 #407A6D #50407A
square
#7A404D #6A7A40 #407A6D #50407A
split-complementary
#7A404D #407A50 #406A7A
monochromatic
#2A161A #522B34 #7A404D #A25566 #BA7B89
Accessibility & contrast
On white
7.87
#7A404D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.67
#7A404D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7A404D
7.87:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7A404D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7A404D | 1.00 | 7.87 | 2.67 | 7.87 |
| #FFFFFF | 7.87 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.67 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.87 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4A4B4D
Deuteranopia (green-blind)
#58564C
Tritanopia (blue-blind)
#833B45
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #7a404d; /* rgb */ color: rgb(122, 64, 77); /* oklch */ color: oklch(44.7% 0.081 6.6);
Tailwind
colors: {
custom: {
50: '#a3767e',
500: '#7a404d',
950: '#000000',
},
}SCSS
$custom: #7a404d; $custom-light: #a3767e; $custom-dark: #000000;
JSON
{
"hex": "#7a404d",
"rgb": {
"r": 122,
"g": 64,
"b": 77
},
"hsl": {
"h": 346.552,
"s": 31.183,
"l": 36.471
},
"oklch": {
"l": 0.44728,
"c": 0.08146,
"h": 6.6
},
"luminance": 0.0834
}Semantic roles & 50–950 ramp
primary
#7A404D
secondary
#72A499
accent
#C7B060
background
#FAF7F7
surface
#F4EDEE
border
#CEC8C9
text
#0F080A
muted
#7F7B7C