#7A1D73#7A1D73

#7A1D73 is a dark, vivid purple. Relative luminance 0.063; OKLCH L 41.8% C 0.160 H 331.3°. Best body text is #FFFFFF at 9.33:1 contrast (WCAG AA passes).

Color values

HEX	#7A1D73
RGB	rgb(122, 29, 115)
HSL	hsl(305, 62%, 30%)
HSV	hsv(305, 76%, 48%)
CMYK	cmyk(0%, 76.2%, 5.7%, 52.2%)
CIE-LAB	lab(30.05, 49.25, -27.91)
CIE-LCH	lch(30.05, 56.61, 330.46°)
OKLab	oklab(41.81% 0.1407 -0.0769)
OKLCH	oklch(41.81% 0.16 331.3)
XYZ	xyz(11.5599, 6.2550, 16.8148)
Luminance	0.0625 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7A1D73 #1D7A24

analogous

#531D7A #7A1D73 #7A1D45

triadic

#7A1D73 #737A1D #1D737A

tetradic

#7A1D73 #7A531D #1D7A24 #1D457A

square

#7A1D73 #7A531D #1D7A24 #1D457A

split-complementary

#7A1D73 #457A1D #1D7A53

monochromatic

#190617 #491144 #7A1D73 #AB29A2 #D240C7

Accessibility & contrast

On white

9.33

#7A1D73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.25

#7A1D73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7A1D73

9.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7A1D73	#FFFFFF	#000000	##FFFFFF
##7A1D73	1.00	9.33	2.25	9.33
#FFFFFF	9.33	1.00	21.00	1.00
#000000	2.25	21.00	1.00	21.00
##FFFFFF	9.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#153F75

Deuteranopia (green-blind)

#3A4B71

Tritanopia (blue-blind)

#7F2846

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #7a1d73;
/* rgb */ color: rgb(122, 29, 115);
/* oklch */ color: oklch(41.8% 0.160 331.3);

Tailwind

colors: {
  custom: {
    50: '#a4649b',
    500: '#7a1d73',
    950: '#000000',
  },
}

SCSS

$custom: #7a1d73;
$custom-light: #a4649b;
$custom-dark: #000000;

JSON

{
  "hex": "#7a1d73",
  "rgb": {
    "r": 122,
    "g": 29,
    "b": 115
  },
  "hsl": {
    "h": 304.516,
    "s": 61.589,
    "l": 29.608
  },
  "oklch": {
    "l": 0.41814,
    "c": 0.1603,
    "h": 331.3
  },
  "luminance": 0.06254
}

Semantic roles & 50–950 ramp

primary

#7A1D73

secondary

#45AE4D

accent

#E54F43

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#10060E

muted

#7F7A7E

Preview Lab

Preview with #7A1D73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →