#7A1740#7A1740
#7A1740 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.9% C 0.136 H 1.3°. Best body text is #FFFFFF at 10.37:1 contrast (WCAG AA passes).
Color values
| HEX | #7A1740 |
|---|---|
| RGB | rgb(122, 23, 64) |
| HSL | hsl(335, 68%, 28%) |
| HSV | hsv(335, 81%, 48%) |
| CMYK | cmyk(0%, 81.1%, 47.5%, 52.2%) |
| CIE-LAB | lab(27.08, 44.37, 1.02) |
| CIE-LCH | lch(27.08, 44.39, 1.31°) |
| OKLab | oklab(38.92% 0.1363 0.0031) |
| OKLCH | oklch(38.92% 0.136 1.3) |
| XYZ | xyz(9.2586, 5.1218, 5.3506) |
| Luminance | 0.0512 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 2.04
Red Purple
#820747
ΔE00 2.78
Merlot
#730039
ΔE00 2.82
Mulberry
#920A4E
ΔE00 4.86
Reddish Purple
#910951
ΔE00 5.15
Purple Red
#990147
ΔE00 5.92
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7A1740 #177A51
analogous
#7A1771 #7A1740 #7A2017
triadic
#7A1740 #407A17 #17407A
tetradic
#7A1740 #717A17 #177A51 #20177A
square
#7A1740 #717A17 #177A51 #20177A
split-complementary
#7A1740 #177A20 #17717A
monochromatic
#1A050E #470D25 #7A1740 #AD215B #D93377
Accessibility & contrast
On white
10.37
#7A1740 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#7A1740 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7A1740
10.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7A1740 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7A1740 | 1.00 | 10.37 | 2.02 | 10.37 |
| #FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2F3441
Deuteranopia (green-blind)
#49473E
Tritanopia (blue-blind)
#850129
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #7a1740; /* rgb */ color: rgb(122, 23, 64); /* oklch */ color: oklch(38.9% 0.136 1.3);
Tailwind
colors: {
custom: {
50: '#a55f74',
500: '#7a1740',
950: '#000000',
},
}SCSS
$custom: #7a1740; $custom-light: #a55f74; $custom-dark: #000000;
JSON
{
"hex": "#7a1740",
"rgb": {
"r": 122,
"g": 23,
"b": 64
},
"hsl": {
"h": 335.152,
"s": 68.276,
"l": 28.431
},
"oklch": {
"l": 0.38921,
"c": 0.13629,
"h": 1.3
},
"luminance": 0.05121
}Semantic roles & 50–950 ramp
primary
#7A1740
secondary
#3EAF80
accent
#EBA33D
background
#FAF5F7
surface
#F4EAED
border
#CEC6C8
text
#100508
muted
#7F797B