#7A1728#7A1728

#7A1728 is a dark, vivid red. Relative luminance 0.049; OKLCH L 38.3% C 0.132 H 17.2°. Best body text is #FFFFFF at 10.60:1 contrast (WCAG AA passes).

Color values

HEX	#7A1728
RGB	rgb(122, 23, 40)
HSL	hsl(350, 68%, 28%)
HSV	hsv(350, 81%, 48%)
CMYK	cmyk(0%, 81.1%, 67.2%, 52.2%)
CIE-LAB	lab(26.46, 42.45, 16.41)
CIE-LCH	lch(26.46, 45.51, 21.13°)
OKLab	oklab(38.27% 0.1265 0.0393)
OKLCH	oklch(38.27% 0.132 17.2)
XYZ	xyz(8.7164, 4.9049, 2.4948)
Luminance	0.0490 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7A1728 #177A69

analogous

#7A1759 #7A1728 #7A3717

triadic

#7A1728 #287A17 #17287A

tetradic

#7A1728 #597A17 #177A69 #37177A

square

#7A1728 #597A17 #177A69 #37177A

split-complementary

#7A1728 #177A37 #17597A

monochromatic

#1A0508 #470D17 #7A1728 #AD2139 #D9334F

Accessibility & contrast

On white

10.60

#7A1728 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.98

#7A1728 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7A1728

10.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7A1728	#FFFFFF	#000000	##FFFFFF
##7A1728	1.00	10.60	1.98	10.60
#FFFFFF	10.60	1.00	21.00	1.00
#000000	1.98	21.00	1.00	21.00
##FFFFFF	10.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#343128

Deuteranopia (green-blind)

#4D4625

Tritanopia (blue-blind)

#86001E

Achromatopsia (no color)

#3F3F3F

Design tokens & code

CSS

--color: #7a1728;
/* rgb */ color: rgb(122, 23, 40);
/* oklch */ color: oklch(38.3% 0.132 17.2);

Tailwind

colors: {
  custom: {
    50: '#a75f61',
    500: '#7a1728',
    950: '#000000',
  },
}

SCSS

$custom: #7a1728;
$custom-light: #a75f61;
$custom-dark: #000000;

JSON

{
  "hex": "#7a1728",
  "rgb": {
    "r": 122,
    "g": 23,
    "b": 40
  },
  "hsl": {
    "h": 349.697,
    "s": 68.276,
    "l": 28.431
  },
  "oklch": {
    "l": 0.38266,
    "c": 0.13241,
    "h": 17.2
  },
  "luminance": 0.04904
}

Semantic roles & 50–950 ramp

primary

#7A1728

secondary

#3EAF9C

accent

#EBCD3D

background

#FBF5F5

surface

#F6EAE9

border

#D0C6C5

text

#110505

muted

#807979

Preview Lab

Preview with #7A1728

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →