#7948AD#7948AD

#7948AD is a mid, vivid violet. Relative luminance 0.117; OKLCH L 50.7% C 0.157 H 303.7°. Best body text is #FFFFFF at 6.28:1 contrast (WCAG AA passes).

Color values

HEX	#7948AD
RGB	rgb(121, 72, 173)
HSL	hsl(269, 41%, 48%)
HSV	hsv(269, 58%, 68%)
CMYK	cmyk(30.1%, 58.4%, 0%, 32.2%)
CIE-LAB	lab(40.76, 41.10, -46.39)
CIE-LCH	lch(40.76, 61.97, 311.54°)
OKLab	oklab(50.68% 0.0873 -0.1311)
OKLCH	oklch(50.68% 0.157 303.7)
XYZ	xyz(17.7437, 11.7168, 40.8539)
Luminance	0.1172 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7948AD #7CAD48

analogous

#484AAD #7948AD #AB48AD

triadic

#7948AD #AD7948 #48AD79

tetradic

#7948AD #AD484A #7CAD48 #48ADAB

square

#7948AD #AD484A #7CAD48 #48ADAB

split-complementary

#7948AD #ADAB48 #4AAD48

monochromatic

#3D2457 #5B3682 #7948AD #986FC3 #B79AD5

Accessibility & contrast

On white

6.28

#7948AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.34

#7948AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7948AD

6.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7948AD	#FFFFFF	#000000	##FFFFFF
##7948AD	1.00	6.28	3.34	6.28
#FFFFFF	6.28	1.00	21.00	1.00
#000000	3.34	21.00	1.00	21.00
##FFFFFF	6.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1C5FB0

Deuteranopia (green-blind)

#3160AB

Tritanopia (blue-blind)

#6F5C73

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #7948ad;
/* rgb */ color: rgb(121, 72, 173);
/* oklch */ color: oklch(50.7% 0.157 303.7);

Tailwind

colors: {
  custom: {
    50: '#a37dc6',
    500: '#7948ad',
    950: '#000000',
  },
}

SCSS

$custom: #7948ad;
$custom-light: #a37dc6;
$custom-dark: #000000;

JSON

{
  "hex": "#7948ad",
  "rgb": {
    "r": 121,
    "g": 72,
    "b": 173
  },
  "hsl": {
    "h": 269.109,
    "s": 41.224,
    "l": 48.039
  },
  "oklch": {
    "l": 0.50678,
    "c": 0.15745,
    "h": 303.7
  },
  "luminance": 0.11717
}

Semantic roles & 50–950 ramp

primary

#7948AD

secondary

#A9C18F

accent

#D15796

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #7948AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →