#7944B7#7944B7

#7944B7 is a mid, vivid violet. Relative luminance 0.116; OKLCH L 50.8% C 0.175 H 301.7°. Best body text is #FFFFFF at 6.32:1 contrast (WCAG AA passes).

Color values

HEX	#7944B7
RGB	rgb(121, 68, 183)
HSL	hsl(268, 46%, 49%)
HSV	hsv(268, 63%, 72%)
CMYK	cmyk(33.9%, 62.8%, 0%, 28.2%)
CIE-LAB	lab(40.60, 45.78, -52.54)
CIE-LCH	lch(40.60, 69.69, 311.06°)
OKLab	oklab(50.77% 0.092 -0.1491)
OKLCH	oklch(50.77% 0.175 301.7)
XYZ	xyz(18.4975, 11.6180, 46.0586)
Luminance	0.1162 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7944B7 #82B744

analogous

#4449B7 #7944B7 #B344B7

triadic

#7944B7 #B77944 #44B779

tetradic

#7944B7 #B74449 #82B744 #44B7B3

square

#7944B7 #B74449 #82B744 #44B7B3

split-complementary

#7944B7 #B7B344 #49B744

monochromatic

#3E235E #5B338A #7944B7 #996FC9 #B89BDA

Accessibility & contrast

On white

6.32

#7944B7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.32

#7944B7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7944B7

6.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7944B7	#FFFFFF	#000000	##FFFFFF
##7944B7	1.00	6.32	3.32	6.32
#FFFFFF	6.32	1.00	21.00	1.00
#000000	3.32	21.00	1.00	21.00
##FFFFFF	6.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005FBB

Deuteranopia (green-blind)

#1D5FB4

Tritanopia (blue-blind)

#6C5D77

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #7944b7;
/* rgb */ color: rgb(121, 68, 183);
/* oklch */ color: oklch(50.8% 0.175 301.7);

Tailwind

colors: {
  custom: {
    50: '#a47bcd',
    500: '#7944b7',
    950: '#000000',
  },
}

SCSS

$custom: #7944b7;
$custom-light: #a47bcd;
$custom-dark: #000000;

JSON

{
  "hex": "#7944b7",
  "rgb": {
    "r": 121,
    "g": 68,
    "b": 183
  },
  "hsl": {
    "h": 267.652,
    "s": 45.817,
    "l": 49.216
  },
  "oklch": {
    "l": 0.5077,
    "c": 0.17521,
    "h": 301.7
  },
  "luminance": 0.11618
}

Semantic roles & 50–950 ramp

primary

#7944B7

secondary

#ADC691

accent

#D55299

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#100914

muted

#7F7B82

Preview Lab

Preview with #7944B7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →