#7944B3#7944B3

#7944B3 is a mid, vivid violet. Relative luminance 0.115; OKLCH L 50.5% C 0.171 H 302.7°. Best body text is #FFFFFF at 6.38:1 contrast (WCAG AA passes).

Color values

HEX#7944B3
RGBrgb(121, 68, 179)
HSLhsl(269, 45%, 48%)
HSVhsv(269, 62%, 70%)
CMYKcmyk(32.4%, 62%, 0%, 29.8%)
CIE-LABlab(40.33, 44.77, -50.62)
CIE-LCHlch(40.33, 67.58, 311.49°)
OKLaboklab(50.49% 0.0922 -0.1435)
OKLCHoklch(50.49% 0.171 302.7)
XYZxyz(18.0871, 11.4539, 43.8970)
Luminance0.1145 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7944B3 #7EB344
analogous
#4446B3 #7944B3 #B044B3
triadic
#7944B3 #B37944 #44B379
tetradic
#7944B3 #B34446 #7EB344 #44B3B0
square
#7944B3 #B34446 #7EB344 #44B3B0
split-complementary
#7944B3 #B3B044 #46B344
monochromatic
#3D225A #5B3387 #7944B3 #986DC7 #B799D8

Accessibility & contrast

On white

6.38
#7944B3 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.29
#7944B3 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7944B3
6.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7944B3#FFFFFF#000000##FFFFFF
##7944B31.006.383.296.38
#FFFFFF6.381.0021.001.00
#0000003.2921.001.0021.00
##FFFFFF6.381.0021.001.00

Color blindness preview

Protanopia (red-blind)
#005EB7
Deuteranopia (green-blind)
#235FB1
Tritanopia (blue-blind)
#6E5B75
Achromatopsia (no color)
#5F5F5F

Design tokens & code

CSS
--color: #7944b3;
/* rgb */ color: rgb(121, 68, 179);
/* oklch */ color: oklch(50.5% 0.171 302.7);
Tailwind
colors: {
  custom: {
    50: '#a47bca',
    500: '#7944b3',
    950: '#000000',
  },
}
SCSS
$custom: #7944b3;
$custom-light: #a47bca;
$custom-dark: #000000;
JSON
{
  "hex": "#7944b3",
  "rgb": {
    "r": 121,
    "g": 68,
    "b": 179
  },
  "hsl": {
    "h": 268.649,
    "s": 44.939,
    "l": 48.431
  },
  "oklch": {
    "l": 0.5049,
    "c": 0.17053,
    "h": 302.7
  },
  "luminance": 0.11454
}

Semantic roles & 50–950 ramp

primary
#7944B3
secondary
#ABC48E
accent
#D55397
background
#FAF7FC
surface
#F4EEF8
border
#CEC9D1
text
#100913
muted
#7F7B82

Preview Lab

Preview with #7944B3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7944B3 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva