#7944AE#7944AE

#7944AE is a mid, vivid violet. Relative luminance 0.113; OKLCH L 50.1% C 0.165 H 304.1°. Best body text is #FFFFFF at 6.46:1 contrast (WCAG AA passes).

Color values

HEX	#7944AE
RGB	rgb(121, 68, 174)
HSL	hsl(270, 44%, 47%)
HSV	hsv(270, 61%, 68%)
CMYK	cmyk(30.5%, 60.9%, 0%, 31.8%)
CIE-LAB	lab(40.01, 43.53, -48.19)
CIE-LCH	lch(40.01, 64.94, 312.09°)
OKLab	oklab(50.15% 0.0923 -0.1363)
OKLCH	oklch(50.15% 0.165 304.1)
XYZ	xyz(17.5906, 11.2552, 41.2820)
Luminance	0.1125 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7944AE #79AE44

analogous

#4444AE #7944AE #AE44AE

triadic

#7944AE #AE7944 #44AE79

tetradic

#7944AE #AE4444 #79AE44 #44AEAE

square

#7944AE #AE4444 #79AE44 #44AEAE

split-complementary

#7944AE #AEAE44 #44AE44

monochromatic

#3C2256 #5A3382 #7944AE #986AC5 #B696D6

Accessibility & contrast

On white

6.46

#7944AE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.25

#7944AE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7944AE

6.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7944AE	#FFFFFF	#000000	##FFFFFF
##7944AE	1.00	6.46	3.25	6.46
#FFFFFF	6.46	1.00	21.00	1.00
#000000	3.25	21.00	1.00	21.00
##FFFFFF	6.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0B5DB1

Deuteranopia (green-blind)

#2A5EAC

Tritanopia (blue-blind)

#6F5A72

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #7944ae;
/* rgb */ color: rgb(121, 68, 174);
/* oklch */ color: oklch(50.1% 0.165 304.1);

Tailwind

colors: {
  custom: {
    50: '#a37bc7',
    500: '#7944ae',
    950: '#000000',
  },
}

SCSS

$custom: #7944ae;
$custom-light: #a37bc7;
$custom-dark: #000000;

JSON

{
  "hex": "#7944ae",
  "rgb": {
    "r": 121,
    "g": 68,
    "b": 174
  },
  "hsl": {
    "h": 270,
    "s": 43.802,
    "l": 47.451
  },
  "oklch": {
    "l": 0.50147,
    "c": 0.16468,
    "h": 304.1
  },
  "luminance": 0.11255
}

Semantic roles & 50–950 ramp

primary

#7944AE

secondary

#A7C28C

accent

#D45494

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0913

muted

#7F7B82

Preview Lab

Preview with #7944AE

Body copy rendered with the generated semantic roles for this colour.

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