#79301B#79301B
#79301B is a dark, moderate red. Relative luminance 0.063; OKLCH L 40.9% C 0.108 H 36.7°. Best body text is #FFFFFF at 9.33:1 contrast (WCAG AA passes).
Color values
| HEX | #79301B |
|---|---|
| RGB | rgb(121, 48, 27) |
| HSL | hsl(13, 64%, 29%) |
| HSV | hsv(13, 78%, 47%) |
| CMYK | cmyk(0%, 60.3%, 77.7%, 52.5%) |
| CIE-LAB | lab(30.06, 30.56, 28.81) |
| CIE-LCH | lch(30.06, 42.00, 43.31°) |
| OKLab | oklab(40.86% 0.0863 0.0643) |
| OKLCH | oklch(40.86% 0.108 36.7) |
| XYZ | xyz(9.1409, 6.2592, 1.7635) |
| Luminance | 0.0626 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish Brown
#7F2B0A
ΔE00 3.72
Red Brown
#8B2E16
ΔE00 4.00
Chestnut
#742802
ΔE00 4.86
Indian Red
#850E04
ΔE00 6.37
Brown Red
#922B05
ΔE00 6.57
Reddy Brown
#6E1005
ΔE00 6.61
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#79301B #1B6479
analogous
#791B35 #79301B #795F1B
triadic
#79301B #1B7930 #301B79
tetradic
#79301B #35791B #1B6479 #5F1B79
square
#79301B #35791B #1B6479 #5F1B79
split-complementary
#79301B #1B795F #1B3579
monochromatic
#190A06 #471C10 #79301B #AB4426 #D35D3B
Accessibility & contrast
On white
9.33
#79301B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.25
#79301B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #79301B
9.33:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##79301B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##79301B | 1.00 | 9.33 | 2.25 | 9.33 |
| #FFFFFF | 9.33 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.25 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.33 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#443D18
Deuteranopia (green-blind)
#564D19
Tritanopia (blue-blind)
#85202C
Achromatopsia (no color)
#474747
Design tokens & code
CSS
--color: #79301b; /* rgb */ color: rgb(121, 48, 27); /* oklch */ color: oklch(40.9% 0.108 36.7);
Tailwind
colors: {
custom: {
50: '#a66b58',
500: '#79301b',
950: '#000000',
},
}SCSS
$custom: #79301b; $custom-light: #a66b58; $custom-dark: #000000;
JSON
{
"hex": "#79301b",
"rgb": {
"r": 121,
"g": 48,
"b": 27
},
"hsl": {
"h": 13.404,
"s": 63.514,
"l": 29.02
},
"oklch": {
"l": 0.4086,
"c": 0.10758,
"h": 36.7
},
"luminance": 0.06258
}Semantic roles & 50–950 ramp
primary
#79301B
secondary
#4395AD
accent
#C2E741
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#110703
muted
#807A78