#78301E#78301E
#78301E is a dark, moderate red. Relative luminance 0.062; OKLCH L 40.7% C 0.105 H 35.2°. Best body text is #FFFFFF at 9.37:1 contrast (WCAG AA passes).
Color values
| HEX | #78301E |
|---|---|
| RGB | rgb(120, 48, 30) |
| HSL | hsl(12, 60%, 29%) |
| HSV | hsv(12, 75%, 47%) |
| CMYK | cmyk(0%, 60%, 75%, 52.9%) |
| CIE-LAB | lab(29.92, 30.30, 26.85) |
| CIE-LCH | lch(29.92, 40.48, 41.54°) |
| OKLab | oklab(40.73% 0.0862 0.0608) |
| OKLCH | oklch(40.73% 0.106 35.2) |
| XYZ | xyz(9.0379, 6.2019, 1.9492) |
| Luminance | 0.0620 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Red Brown
#8B2E16
ΔE00 4.54
Reddish Brown
#7F2B0A
ΔE00 4.71
Chestnut
#742802
ΔE00 5.78
Reddy Brown
#6E1005
ΔE00 6.49
Indian Red
#850E04
ΔE00 6.55
Brick Red
#8F1402
ΔE00 7.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#78301E #1E6678
analogous
#781E39 #78301E #785D1E
triadic
#78301E #1E7830 #301E78
tetradic
#78301E #39781E #1E6678 #5D1E78
square
#78301E #39781E #1E6678 #5D1E78
split-complementary
#78301E #1E785D #1E3978
monochromatic
#180A06 #471C12 #78301E #A9442A #CF5D41
Accessibility & contrast
On white
9.37
#78301E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.24
#78301E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #78301E
9.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##78301E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##78301E | 1.00 | 9.37 | 2.24 | 9.37 |
| #FFFFFF | 9.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.24 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#443D1C
Deuteranopia (green-blind)
#554C1C
Tritanopia (blue-blind)
#84202C
Achromatopsia (no color)
#464646
Design tokens & code
CSS
--color: #78301e; /* rgb */ color: rgb(120, 48, 30); /* oklch */ color: oklch(40.7% 0.105 35.2);
Tailwind
colors: {
custom: {
50: '#a56b5a',
500: '#78301e',
950: '#000000',
},
}SCSS
$custom: #78301e; $custom-light: #a56b5a; $custom-dark: #000000;
JSON
{
"hex": "#78301e",
"rgb": {
"r": 120,
"g": 48,
"b": 30
},
"hsl": {
"h": 12,
"s": 60,
"l": 29.412
},
"oklch": {
"l": 0.40731,
"c": 0.1055,
"h": 35.2
},
"luminance": 0.06201
}Semantic roles & 50–950 ramp
primary
#78301E
secondary
#4697AC
accent
#C3E345
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100704
muted
#7F7A79