#78261C#78261C
#78261C is a dark, moderate red. Relative luminance 0.055; OKLCH L 39.3% C 0.117 H 30.1°. Best body text is #FFFFFF at 10.04:1 contrast (WCAG AA passes).
Color values
| HEX | #78261C |
|---|---|
| RGB | rgb(120, 38, 28) |
| HSL | hsl(7, 62%, 29%) |
| HSV | hsv(7, 77%, 47%) |
| CMYK | cmyk(0%, 68.3%, 76.7%, 52.9%) |
| CIE-LAB | lab(28.02, 35.16, 25.93) |
| CIE-LCH | lch(28.02, 43.69, 36.41°) |
| OKLab | oklab(39.29% 0.1009 0.0584) |
| OKLCH | oklch(39.29% 0.117 30.1) |
| XYZ | xyz(8.6494, 5.4644, 1.6977) |
| Luminance | 0.0546 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.72
Blood
#770001
ΔE00 5.42
Indian Red
#850E04
ΔE00 5.43
Crimson (survey)
#8C000F
ΔE00 5.66
Maroon
#800000
ΔE00 5.67
Red Brown
#8B2E16
ΔE00 5.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#78261C #1C6E78
analogous
#781C40 #78261C #78541C
triadic
#78261C #1C7826 #261C78
tetradic
#78261C #40781C #1C6E78 #541C78
square
#78261C #40781C #1C6E78 #541C78
split-complementary
#78261C #1C7854 #1C4078
monochromatic
#190806 #461610 #78261C #AA3628 #D24D3D
Accessibility & contrast
On white
10.04
#78261C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.09
#78261C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #78261C
10.04:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##78261C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##78261C | 1.00 | 10.04 | 2.09 | 10.04 |
| #FFFFFF | 10.04 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.09 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.04 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D371A
Deuteranopia (green-blind)
#514919
Tritanopia (blue-blind)
#841024
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #78261c; /* rgb */ color: rgb(120, 38, 28); /* oklch */ color: oklch(39.3% 0.117 30.1);
Tailwind
colors: {
custom: {
50: '#a66558',
500: '#78261c',
950: '#000000',
},
}SCSS
$custom: #78261c; $custom-light: #a66558; $custom-dark: #000000;
JSON
{
"hex": "#78261c",
"rgb": {
"r": 120,
"g": 38,
"b": 28
},
"hsl": {
"h": 6.522,
"s": 62.162,
"l": 29.02
},
"oklch": {
"l": 0.39291,
"c": 0.11656,
"h": 30.1
},
"luminance": 0.05463
}Semantic roles & 50–950 ramp
primary
#78261C
secondary
#44A1AC
accent
#D4E543
background
#FAF6F5
surface
#F5EBE9
border
#CFC6C5
text
#110603
muted
#807A78