#78244C#78244C
#78244C is a dark, vivid pink. Relative luminance 0.058; OKLCH L 40.3% C 0.124 H 354.8°. Best body text is #FFFFFF at 9.74:1 contrast (WCAG AA passes).
Color values
| HEX | #78244C |
|---|---|
| RGB | rgb(120, 36, 76) |
| HSL | hsl(331, 54%, 31%) |
| HSV | hsv(331, 70%, 47%) |
| CMYK | cmyk(0%, 70%, 36.7%, 52.9%) |
| CIE-LAB | lab(28.84, 40.22, -4.45) |
| CIE-LCH | lch(28.84, 40.46, 353.68°) |
| OKLab | oklab(40.28% 0.123 -0.0112) |
| OKLCH | oklch(40.28% 0.124 354.8) |
| XYZ | xyz(9.6817, 5.7777, 7.4414) |
| Luminance | 0.0578 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.79
Wine (survey)
#80013F
ΔE00 4.90
Reddish Purple
#910951
ΔE00 5.21
Merlot
#730039
ΔE00 5.32
Velvet
#750851
ΔE00 5.39
Mulberry
#920A4E
ΔE00 5.48
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#78244C #247850
analogous
#782476 #78244C #782624
triadic
#78244C #4C7824 #244C78
tetradic
#78244C #767824 #247850 #262478
square
#78244C #767824 #247850 #262478
split-complementary
#78244C #247826 #247678
monochromatic
#1A0810 #49162E #78244C #A7326A #CA4D88
Accessibility & contrast
On white
9.74
#78244C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.16
#78244C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #78244C
9.74:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##78244C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##78244C | 1.00 | 9.74 | 2.16 | 9.74 |
| #FFFFFF | 9.74 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.16 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.74 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#323A4D
Deuteranopia (green-blind)
#4A4A4A
Tritanopia (blue-blind)
#821D35
Achromatopsia (no color)
#444444
Design tokens & code
CSS
--color: #78244c; /* rgb */ color: rgb(120, 36, 76); /* oklch */ color: oklch(40.3% 0.124 354.8);
Tailwind
colors: {
custom: {
50: '#a3657e',
500: '#78244c',
950: '#000000',
},
}SCSS
$custom: #78244c; $custom-light: #a3657e; $custom-dark: #000000;
JSON
{
"hex": "#78244c",
"rgb": {
"r": 120,
"g": 36,
"b": 76
},
"hsl": {
"h": 331.429,
"s": 53.846,
"l": 30.588
},
"oklch": {
"l": 0.40282,
"c": 0.12351,
"h": 354.8
},
"luminance": 0.05777
}Semantic roles & 50–950 ramp
primary
#78244C
secondary
#4DAB7E
accent
#DD974B
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F0609
muted
#7F7A7B