#78243B#78243B
#78243B is a dark, moderate pink. Relative luminance 0.056; OKLCH L 39.7% C 0.118 H 7.7°. Best body text is #FFFFFF at 9.93:1 contrast (WCAG AA passes).
Color values
| HEX | #78243B |
|---|---|
| RGB | rgb(120, 36, 59) |
| HSL | hsl(344, 54%, 31%) |
| HSV | hsv(344, 70%, 47%) |
| CMYK | cmyk(0%, 70%, 50.8%, 52.9%) |
| CIE-LAB | lab(28.31, 38.32, 6.08) |
| CIE-LCH | lch(28.31, 38.80, 9.02°) |
| OKLab | oklab(39.71% 0.1167 0.0158) |
| OKLCH | oklch(39.71% 0.118 7.7) |
| XYZ | xyz(9.1668, 5.5718, 4.7296) |
| Luminance | 0.0557 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine
#722F37
ΔE00 4.38
Bordeaux
#7B002C
ΔE00 4.85
Wine (survey)
#80013F
ΔE00 5.25
Red Wine
#8C0034
ΔE00 5.40
Merlot
#730039
ΔE00 5.78
Red Purple
#820747
ΔE00 6.40
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#78243B #247861
analogous
#782465 #78243B #783724
triadic
#78243B #3B7824 #243B78
tetradic
#78243B #657824 #247861 #372478
square
#78243B #657824 #247861 #372478
split-complementary
#78243B #247837 #246578
monochromatic
#1A080D #491624 #78243B #A73252 #CA4D6F
Accessibility & contrast
On white
9.93
#78243B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.11
#78243B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #78243B
9.93:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##78243B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##78243B | 1.00 | 9.93 | 2.11 | 9.93 |
| #FFFFFF | 9.93 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.11 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.93 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#37383B
Deuteranopia (green-blind)
#4D4939
Tritanopia (blue-blind)
#83162D
Achromatopsia (no color)
#434343
Design tokens & code
CSS
--color: #78243b; /* rgb */ color: rgb(120, 36, 59); /* oklch */ color: oklch(39.7% 0.118 7.7);
Tailwind
colors: {
custom: {
50: '#a36570',
500: '#78243b',
950: '#000000',
},
}SCSS
$custom: #78243b; $custom-light: #a36570; $custom-dark: #000000;
JSON
{
"hex": "#78243b",
"rgb": {
"r": 120,
"g": 36,
"b": 59
},
"hsl": {
"h": 343.571,
"s": 53.846,
"l": 30.588
},
"oklch": {
"l": 0.39706,
"c": 0.11772,
"h": 7.7
},
"luminance": 0.05571
}Semantic roles & 50–950 ramp
primary
#78243B
secondary
#4DAB91
accent
#DDB54B
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#100607
muted
#7F7A7A