#781E31#781E31
#781E31 is a dark, vivid red. Relative luminance 0.051; OKLCH L 38.8% C 0.124 H 13.0°. Best body text is #FFFFFF at 10.35:1 contrast (WCAG AA passes).
Color values
| HEX | #781E31 |
|---|---|
| RGB | rgb(120, 30, 49) |
| HSL | hsl(347, 60%, 29%) |
| HSV | hsv(347, 75%, 47%) |
| CMYK | cmyk(0%, 75%, 59.2%, 52.9%) |
| CIE-LAB | lab(27.14, 39.94, 11.18) |
| CIE-LCH | lch(27.14, 41.47, 15.64°) |
| OKLab | oklab(38.76% 0.1205 0.0279) |
| OKLCH | oklch(38.76% 0.124 13) |
| XYZ | xyz(8.7652, 5.1446, 3.4366) |
| Luminance | 0.0514 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.27
Wine
#722F37
ΔE00 4.03
Wine Red
#7B0323
ΔE00 4.14
Red Wine
#8C0034
ΔE00 4.50
Burgundy
#800020
ΔE00 5.48
Maroon (survey)
#650021
ΔE00 5.49
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781E31 #1E7865
analogous
#781E5E #781E31 #78381E
triadic
#781E31 #31781E #1E3178
tetradic
#781E31 #5E781E #1E7865 #381E78
square
#781E31 #5E781E #1E7865 #381E78
split-complementary
#781E31 #1E7838 #1E5E78
monochromatic
#18060A #47121D #781E31 #A92A45 #CF415F
Accessibility & contrast
On white
10.35
#781E31 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#781E31 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781E31
10.35:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781E31 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781E31 | 1.00 | 10.35 | 2.03 | 10.35 |
| #FFFFFF | 10.35 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.35 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#353431
Deuteranopia (green-blind)
#4C472F
Tritanopia (blue-blind)
#840626
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781e31; /* rgb */ color: rgb(120, 30, 49); /* oklch */ color: oklch(38.8% 0.124 13.0);
Tailwind
colors: {
custom: {
50: '#a46268',
500: '#781e31',
950: '#000000',
},
}SCSS
$custom: #781e31; $custom-light: #a46268; $custom-dark: #000000;
JSON
{
"hex": "#781e31",
"rgb": {
"r": 120,
"g": 30,
"b": 49
},
"hsl": {
"h": 347.333,
"s": 60,
"l": 29.412
},
"oklch": {
"l": 0.38759,
"c": 0.12363,
"h": 13
},
"luminance": 0.05143
}Semantic roles & 50–950 ramp
primary
#781E31
secondary
#46AC96
accent
#E3C245
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100506
muted
#7F7A7A