#781D94#781D94

#781D94 is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.7% C 0.187 H 316.5°. Best body text is #FFFFFF at 8.74:1 contrast (WCAG AA passes).

Color values

HEX	#781D94
RGB	rgb(120, 29, 148)
HSL	hsl(286, 67%, 35%)
HSV	hsv(286, 80%, 58%)
CMYK	cmyk(18.9%, 80.4%, 0%, 42%)
CIE-LAB	lab(31.83, 54.90, -45.70)
CIE-LCH	lch(31.83, 71.43, 320.23°)
OKLab	oklab(43.7% 0.1359 -0.1288)
OKLCH	oklch(43.7% 0.187 316.5)
XYZ	xyz(13.5296, 7.0105, 28.6517)
Luminance	0.0701 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781D94 #39941D

analogous

#3C1D94 #781D94 #941D75

triadic

#781D94 #94781D #1D9478

tetradic

#781D94 #943C1D #39941D #1D7594

square

#781D94 #943C1D #39941D #1D7594

split-complementary

#781D94 #75941D #1D943C

monochromatic

#25092E #4F1361 #781D94 #A127C7 #BB4FDC

Accessibility & contrast

On white

8.74

#781D94 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.40

#781D94 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781D94

8.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781D94	#FFFFFF	#000000	##FFFFFF
##781D94	1.00	8.74	2.40	8.74
#FFFFFF	8.74	1.00	21.00	1.00
#000000	2.40	21.00	1.00	21.00
##FFFFFF	8.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004697

Deuteranopia (green-blind)

#1D4D91

Tritanopia (blue-blind)

#763959

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #781d94;
/* rgb */ color: rgb(120, 29, 148);
/* oklch */ color: oklch(43.7% 0.187 316.5);

Tailwind

colors: {
  custom: {
    50: '#a365b4',
    500: '#781d94',
    950: '#000000',
  },
}

SCSS

$custom: #781d94;
$custom-light: #a365b4;
$custom-dark: #000000;

JSON

{
  "hex": "#781d94",
  "rgb": {
    "r": 120,
    "g": 29,
    "b": 148
  },
  "hsl": {
    "h": 285.882,
    "s": 67.232,
    "l": 34.706
  },
  "oklch": {
    "l": 0.43695,
    "c": 0.18724,
    "h": 316.5
  },
  "luminance": 0.0701
}

Semantic roles & 50–950 ramp

primary

#781D94

secondary

#68BF4E

accent

#EA3E66

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#100611

muted

#7F7A80

Preview Lab

Preview with #781D94

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →