#781D90#781D90

#781D90 is a dark, vivid purple. Relative luminance 0.069; OKLCH L 43.4% C 0.184 H 318.0°. Best body text is #FFFFFF at 8.83:1 contrast (WCAG AA passes).

Color values

HEX	#781D90
RGB	rgb(120, 29, 144)
HSL	hsl(287, 66%, 34%)
HSV	hsv(287, 80%, 56%)
CMYK	cmyk(16.7%, 79.9%, 0%, 43.5%)
CIE-LAB	lab(31.55, 54.11, -43.70)
CIE-LCH	lch(31.55, 69.55, 321.08°)
OKLab	oklab(43.4% 0.1365 -0.123)
OKLCH	oklch(43.4% 0.184 318)
XYZ	xyz(13.2184, 6.8860, 27.0130)
Luminance	0.0688 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781D90 #35901D

analogous

#3F1D90 #781D90 #901D6F

triadic

#781D90 #90781D #1D9078

tetradic

#781D90 #903F1D #35901D #1D6F90

square

#781D90 #903F1D #35901D #1D6F90

split-complementary

#781D90 #6F901D #1D903F

monochromatic

#23082A #4E135D #781D90 #A227C3 #BD4CDB

Accessibility & contrast

On white

8.83

#781D90 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.38

#781D90 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781D90

8.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781D90	#FFFFFF	#000000	##FFFFFF
##781D90	1.00	8.83	2.38	8.83
#FFFFFF	8.83	1.00	21.00	1.00
#000000	2.38	21.00	1.00	21.00
##FFFFFF	8.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004593

Deuteranopia (green-blind)

#224D8E

Tritanopia (blue-blind)

#773756

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #781d90;
/* rgb */ color: rgb(120, 29, 144);
/* oklch */ color: oklch(43.4% 0.184 318.0);

Tailwind

colors: {
  custom: {
    50: '#a365b1',
    500: '#781d90',
    950: '#000000',
  },
}

SCSS

$custom: #781d90;
$custom-light: #a365b1;
$custom-dark: #000000;

JSON

{
  "hex": "#781d90",
  "rgb": {
    "r": 120,
    "g": 29,
    "b": 144
  },
  "hsl": {
    "h": 287.478,
    "s": 66.474,
    "l": 33.922
  },
  "oklch": {
    "l": 0.43404,
    "c": 0.18373,
    "h": 318
  },
  "luminance": 0.06885
}

Semantic roles & 50–950 ramp

primary

#781D90

secondary

#63BD4B

accent

#E93E62

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#100611

muted

#7F7A80

Preview Lab

Preview with #781D90

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →