#781D73#781D73

#781D73 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.5% C 0.159 H 330.4°. Best body text is #FFFFFF at 9.45:1 contrast (WCAG AA passes).

Color values

HEX	#781D73
RGB	rgb(120, 29, 115)
HSL	hsl(303, 61%, 29%)
HSV	hsv(303, 76%, 47%)
CMYK	cmyk(0%, 75.8%, 4.2%, 52.9%)
CIE-LAB	lab(29.69, 48.77, -28.50)
CIE-LCH	lch(29.69, 56.49, 329.70°)
OKLab	oklab(41.49% 0.1385 -0.0786)
OKLCH	oklch(41.49% 0.159 330.4)
XYZ	xyz(11.2796, 6.1105, 16.8017)
Luminance	0.0611 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781D73 #1D7822

analogous

#501D78 #781D73 #781D46

triadic

#781D73 #73781D #1D7378

tetradic

#781D73 #78501D #1D7822 #1D4678

square

#781D73 #78501D #1D7822 #1D4678

split-complementary

#781D73 #46781D #1D7850

monochromatic

#190618 #471144 #781D73 #A929A2 #D13FC9

Accessibility & contrast

On white

9.45

#781D73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.22

#781D73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781D73

9.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781D73	#FFFFFF	#000000	##FFFFFF
##781D73	1.00	9.45	2.22	9.45
#FFFFFF	9.45	1.00	21.00	1.00
#000000	2.22	21.00	1.00	21.00
##FFFFFF	9.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#133E75

Deuteranopia (green-blind)

#394A71

Tritanopia (blue-blind)

#7D2946

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #781d73;
/* rgb */ color: rgb(120, 29, 115);
/* oklch */ color: oklch(41.5% 0.159 330.4);

Tailwind

colors: {
  custom: {
    50: '#a2639b',
    500: '#781d73',
    950: '#000000',
  },
}

SCSS

$custom: #781d73;
$custom-light: #a2639b;
$custom-dark: #000000;

JSON

{
  "hex": "#781d73",
  "rgb": {
    "r": 120,
    "g": 29,
    "b": 115
  },
  "hsl": {
    "h": 303.297,
    "s": 61.074,
    "l": 29.216
  },
  "oklch": {
    "l": 0.41489,
    "c": 0.15922,
    "h": 330.4
  },
  "luminance": 0.0611
}

Semantic roles & 50–950 ramp

primary

#781D73

secondary

#45AC4B

accent

#E44C44

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #781D73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →