#781D4E#781D4E
#781D4E is a dark, vivid pink. Relative luminance 0.054; OKLCH L 39.6% C 0.134 H 352.0°. Best body text is #FFFFFF at 10.07:1 contrast (WCAG AA passes).
Color values
| HEX | #781D4E |
|---|---|
| RGB | rgb(120, 29, 78) |
| HSL | hsl(328, 61%, 29%) |
| HSV | hsv(328, 76%, 47%) |
| CMYK | cmyk(0%, 75.8%, 35%, 52.9%) |
| CIE-LAB | lab(27.91, 43.28, -7.18) |
| CIE-LCH | lch(27.91, 43.87, 350.58°) |
| OKLab | oklab(39.62% 0.1325 -0.0185) |
| OKLCH | oklch(39.62% 0.134 352) |
| XYZ | xyz(9.5608, 5.4230, 7.7495) |
| Luminance | 0.0542 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.52
Velvet
#750851
ΔE00 3.59
Reddish Purple
#910951
ΔE00 5.05
Wine (survey)
#80013F
ΔE00 5.09
Merlot
#730039
ΔE00 5.30
Mulberry
#920A4E
ΔE00 5.61
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781D4E #1D7847
analogous
#751D78 #781D4E #781D21
triadic
#781D4E #4E781D #1D4E78
tetradic
#781D4E #78751D #1D7847 #1D2178
square
#781D4E #78751D #1D7847 #1D2178
split-complementary
#781D4E #21781D #1D7875
monochromatic
#190610 #47112E #781D4E #A9296E #D13F8D
Accessibility & contrast
On white
10.07
#781D4E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.08
#781D4E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781D4E
10.07:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781D4E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781D4E | 1.00 | 10.07 | 2.08 | 10.07 |
| #FFFFFF | 10.07 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.08 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.07 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2D374F
Deuteranopia (green-blind)
#47484C
Tritanopia (blue-blind)
#811633
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #781d4e; /* rgb */ color: rgb(120, 29, 78); /* oklch */ color: oklch(39.6% 0.134 352.0);
Tailwind
colors: {
custom: {
50: '#a3627f',
500: '#781d4e',
950: '#000000',
},
}SCSS
$custom: #781d4e; $custom-light: #a3627f; $custom-dark: #000000;
JSON
{
"hex": "#781d4e",
"rgb": {
"r": 120,
"g": 29,
"b": 78
},
"hsl": {
"h": 327.692,
"s": 61.074,
"l": 29.216
},
"oklch": {
"l": 0.39617,
"c": 0.13377,
"h": 352
},
"luminance": 0.05422
}Semantic roles & 50–950 ramp
primary
#781D4E
secondary
#45AC74
accent
#E48E44
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#10060A
muted
#7F7A7C