#781D4C#781D4C
#781D4C is a dark, vivid pink. Relative luminance 0.054; OKLCH L 39.5% C 0.133 H 353.4°. Best body text is #FFFFFF at 10.10:1 contrast (WCAG AA passes).
Color values
| HEX | #781D4C |
|---|---|
| RGB | rgb(120, 29, 76) |
| HSL | hsl(329, 61%, 29%) |
| HSV | hsv(329, 76%, 47%) |
| CMYK | cmyk(0%, 75.8%, 36.7%, 52.9%) |
| CIE-LAB | lab(27.83, 43.04, -5.97) |
| CIE-LCH | lch(27.83, 43.45, 352.11°) |
| OKLab | oklab(39.54% 0.1319 -0.0152) |
| OKLCH | oklch(39.54% 0.133 353.4) |
| XYZ | xyz(9.4902, 5.3947, 7.3776) |
| Luminance | 0.0539 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.16
Velvet
#750851
ΔE00 4.05
Wine (survey)
#80013F
ΔE00 4.60
Merlot
#730039
ΔE00 4.84
Reddish Purple
#910951
ΔE00 4.91
Mulberry
#920A4E
ΔE00 5.36
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781D4C #1D7849
analogous
#771D78 #781D4C #781D1F
triadic
#781D4C #4C781D #1D4C78
tetradic
#781D4C #78771D #1D7849 #1D1F78
square
#781D4C #78771D #1D7849 #1D1F78
split-complementary
#781D4C #1F781D #1D7877
monochromatic
#190610 #47112D #781D4C #A9296B #D13F8A
Accessibility & contrast
On white
10.10
#781D4C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.08
#781D4C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781D4C
10.10:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781D4C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781D4C | 1.00 | 10.10 | 2.08 | 10.10 |
| #FFFFFF | 10.10 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.08 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.10 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2D374D
Deuteranopia (green-blind)
#47484A
Tritanopia (blue-blind)
#821532
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #781d4c; /* rgb */ color: rgb(120, 29, 76); /* oklch */ color: oklch(39.5% 0.133 353.4);
Tailwind
colors: {
custom: {
50: '#a3627e',
500: '#781d4c',
950: '#000000',
},
}SCSS
$custom: #781d4c; $custom-light: #a3627e; $custom-dark: #000000;
JSON
{
"hex": "#781d4c",
"rgb": {
"r": 120,
"g": 29,
"b": 76
},
"hsl": {
"h": 329.011,
"s": 61.074,
"l": 29.216
},
"oklch": {
"l": 0.39536,
"c": 0.13276,
"h": 353.4
},
"luminance": 0.05394
}Semantic roles & 50–950 ramp
primary
#781D4C
secondary
#45AC77
accent
#E49144
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#100509
muted
#7F7A7B