#781D36#781D36
#781D36 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.8% C 0.125 H 9.1°. Best body text is #FFFFFF at 10.36:1 contrast (WCAG AA passes).
Color values
| HEX | #781D36 |
|---|---|
| RGB | rgb(120, 29, 54) |
| HSL | hsl(344, 61%, 29%) |
| HSV | hsv(344, 76%, 47%) |
| CMYK | cmyk(0%, 75.8%, 55%, 52.9%) |
| CIE-LAB | lab(27.13, 40.74, 7.79) |
| CIE-LCH | lch(27.13, 41.48, 10.82°) |
| OKLab | oklab(38.79% 0.1238 0.0199) |
| OKLCH | oklch(38.79% 0.125 9.1) |
| XYZ | xyz(8.8517, 5.1394, 4.0152) |
| Luminance | 0.0514 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.38
Red Wine
#8C0034
ΔE00 4.46
Wine
#722F37
ΔE00 4.82
Wine (survey)
#80013F
ΔE00 5.09
Merlot
#730039
ΔE00 5.49
Wine Red
#7B0323
ΔE00 5.72
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781D36 #1D785F
analogous
#781D64 #781D36 #78311D
triadic
#781D36 #36781D #1D3678
tetradic
#781D36 #64781D #1D785F #311D78
square
#781D36 #64781D #1D785F #311D78
split-complementary
#781D36 #1D7831 #1D6478
monochromatic
#19060B #471120 #781D36 #A9294C #D13F67
Accessibility & contrast
On white
10.36
#781D36 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#781D36 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781D36
10.36:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781D36 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781D36 | 1.00 | 10.36 | 2.03 | 10.36 |
| #FFFFFF | 10.36 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.36 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#343436
Deuteranopia (green-blind)
#4B4734
Tritanopia (blue-blind)
#830727
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781d36; /* rgb */ color: rgb(120, 29, 54); /* oklch */ color: oklch(38.8% 0.125 9.1);
Tailwind
colors: {
custom: {
50: '#a4616c',
500: '#781d36',
950: '#000000',
},
}SCSS
$custom: #781d36; $custom-light: #a4616c; $custom-dark: #000000;
JSON
{
"hex": "#781d36",
"rgb": {
"r": 120,
"g": 29,
"b": 54
},
"hsl": {
"h": 343.516,
"s": 61.074,
"l": 29.216
},
"oklch": {
"l": 0.38789,
"c": 0.12539,
"h": 9.1
},
"luminance": 0.05138
}Semantic roles & 50–950 ramp
primary
#781D36
secondary
#45AC90
accent
#E4B844
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100507
muted
#7F7A7A