#781D35#781D35
#781D35 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.8% C 0.125 H 9.8°. Best body text is #FFFFFF at 10.37:1 contrast (WCAG AA passes).
Color values
| HEX | #781D35 |
|---|---|
| RGB | rgb(120, 29, 53) |
| HSL | hsl(344, 61%, 29%) |
| HSV | hsv(344, 76%, 47%) |
| CMYK | cmyk(0%, 75.8%, 55.8%, 52.9%) |
| CIE-LAB | lab(27.10, 40.65, 8.43) |
| CIE-LCH | lch(27.10, 41.52, 11.71°) |
| OKLab | oklab(38.76% 0.1234 0.0214) |
| OKLCH | oklch(38.76% 0.125 9.8) |
| XYZ | xyz(8.8285, 5.1301, 3.8928) |
| Luminance | 0.0513 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.23
Red Wine
#8C0034
ΔE00 4.38
Wine
#722F37
ΔE00 4.65
Wine Red
#7B0323
ΔE00 5.39
Wine (survey)
#80013F
ΔE00 5.41
Maroon (survey)
#650021
ΔE00 5.66
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781D35 #1D7860
analogous
#781D63 #781D35 #78331D
triadic
#781D35 #35781D #1D3578
tetradic
#781D35 #63781D #1D7860 #331D78
square
#781D35 #63781D #1D7860 #331D78
split-complementary
#781D35 #1D7833 #1D6378
monochromatic
#19060B #47111F #781D35 #A9294B #D13F65
Accessibility & contrast
On white
10.37
#781D35 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#781D35 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781D35
10.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781D35 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781D35 | 1.00 | 10.37 | 2.03 | 10.37 |
| #FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#343435
Deuteranopia (green-blind)
#4C4733
Tritanopia (blue-blind)
#830627
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781d35; /* rgb */ color: rgb(120, 29, 53); /* oklch */ color: oklch(38.8% 0.125 9.8);
Tailwind
colors: {
custom: {
50: '#a4616c',
500: '#781d35',
950: '#000000',
},
}SCSS
$custom: #781d35; $custom-light: #a4616c; $custom-dark: #000000;
JSON
{
"hex": "#781d35",
"rgb": {
"r": 120,
"g": 29,
"b": 53
},
"hsl": {
"h": 344.176,
"s": 61.074,
"l": 29.216
},
"oklch": {
"l": 0.38761,
"c": 0.12523,
"h": 9.8
},
"luminance": 0.05129
}Semantic roles & 50–950 ramp
primary
#781D35
secondary
#45AC91
accent
#E4BA44
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100506
muted
#7F7A7A