#781D31#781D31

#781D31 is a dark, vivid red. Relative luminance 0.051; OKLCH L 38.7% C 0.125 H 12.7°. Best body text is #FFFFFF at 10.40:1 contrast (WCAG AA passes).

Color values

HEX	#781D31
RGB	rgb(120, 29, 49)
HSL	hsl(347, 61%, 29%)
HSV	hsv(347, 76%, 47%)
CMYK	cmyk(0%, 75.8%, 59.2%, 52.9%)
CIE-LAB	lab(27.00, 40.32, 10.99)
CIE-LCH	lch(27.00, 41.80, 15.24°)
OKLab	oklab(38.66% 0.1217 0.0274)
OKLCH	oklch(38.66% 0.125 12.7)
XYZ	xyz(8.7403, 5.0948, 3.4283)
Luminance	0.0509 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#781D31 #1D7864

analogous

#781D5F #781D31 #78371D

triadic

#781D31 #31781D #1D3178

tetradic

#781D31 #5F781D #1D7864 #371D78

square

#781D31 #5F781D #1D7864 #371D78

split-complementary

#781D31 #1D7837 #1D5F78

monochromatic

#19060A #47111D #781D31 #A92945 #D13F5F

Accessibility & contrast

On white

10.40

#781D31 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.02

#781D31 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #781D31

10.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##781D31	#FFFFFF	#000000	##FFFFFF
##781D31	1.00	10.40	2.02	10.40
#FFFFFF	10.40	1.00	21.00	1.00
#000000	2.02	21.00	1.00	21.00
##FFFFFF	10.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#353431

Deuteranopia (green-blind)

#4C472F

Tritanopia (blue-blind)

#840425

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #781d31;
/* rgb */ color: rgb(120, 29, 49);
/* oklch */ color: oklch(38.7% 0.125 12.7);

Tailwind

colors: {
  custom: {
    50: '#a56168',
    500: '#781d31',
    950: '#000000',
  },
}

SCSS

$custom: #781d31;
$custom-light: #a56168;
$custom-dark: #000000;

JSON

{
  "hex": "#781d31",
  "rgb": {
    "r": 120,
    "g": 29,
    "b": 49
  },
  "hsl": {
    "h": 346.813,
    "s": 61.074,
    "l": 29.216
  },
  "oklch": {
    "l": 0.38656,
    "c": 0.12475,
    "h": 12.7
  },
  "luminance": 0.05094
}

Semantic roles & 50–950 ramp

primary

#781D31

secondary

#45AC95

accent

#E4C144

background

#FAF6F6

surface

#F4EBEB

border

#CEC6C6

text

#100506

muted

#7F7A7A

Preview Lab

Preview with #781D31

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →