#781D28#781D28
#781D28 is a dark, vivid red. Relative luminance 0.050; OKLCH L 38.4% C 0.124 H 18.8°. Best body text is #FFFFFF at 10.47:1 contrast (WCAG AA passes).
Color values
| HEX | #781D28 |
|---|---|
| RGB | rgb(120, 29, 40) |
| HSL | hsl(353, 61%, 29%) |
| HSV | hsv(353, 76%, 47%) |
| CMYK | cmyk(0%, 75.8%, 66.7%, 52.9%) |
| CIE-LAB | lab(26.81, 39.68, 16.77) |
| CIE-LCH | lch(26.81, 43.07, 22.91°) |
| OKLab | oklab(38.45% 0.1179 0.0402) |
| OKLCH | oklch(38.45% 0.125 18.8) |
| XYZ | xyz(8.5690, 5.0263, 2.5260) |
| Luminance | 0.0503 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 2.93
Burgundy
#800020
ΔE00 3.33
Claret
#680018
ΔE00 4.94
Wine
#722F37
ΔE00 5.02
Bordeaux
#7B002C
ΔE00 5.11
Red Wine
#8C0034
ΔE00 6.19
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781D28 #1D786D
analogous
#781D56 #781D28 #78401D
triadic
#781D28 #28781D #1D2878
tetradic
#781D28 #56781D #1D786D #401D78
square
#781D28 #56781D #1D786D #401D78
split-complementary
#781D28 #1D7840 #1D5678
monochromatic
#190608 #471118 #781D28 #A92938 #D13F50
Accessibility & contrast
On white
10.47
#781D28 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.01
#781D28 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781D28
10.47:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781D28 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781D28 | 1.00 | 10.47 | 2.01 | 10.47 |
| #FFFFFF | 10.47 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.01 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.47 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#363328
Deuteranopia (green-blind)
#4D4625
Tritanopia (blue-blind)
#840022
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #781d28; /* rgb */ color: rgb(120, 29, 40); /* oklch */ color: oklch(38.4% 0.124 18.8);
Tailwind
colors: {
custom: {
50: '#a56161',
500: '#781d28',
950: '#000000',
},
}SCSS
$custom: #781d28; $custom-light: #a56161; $custom-dark: #000000;
JSON
{
"hex": "#781d28",
"rgb": {
"r": 120,
"g": 29,
"b": 40
},
"hsl": {
"h": 352.747,
"s": 61.074,
"l": 29.216
},
"oklch": {
"l": 0.38449,
"c": 0.1245,
"h": 18.8
},
"luminance": 0.05025
}Semantic roles & 50–950 ramp
primary
#781D28
secondary
#45AC9F
accent
#E4D144
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100505
muted
#7F7A79